Randolph Epa

Digital Marketing Specialist / Social Media Manager / Affiliate Marketer / Facebook Ads & Lead Generation at Kaiser International Healthgroup Inc

Managed a healthcare/HMO-focused Facebook page and Facebook Ads to generate inquiries and educate prospects. Developed ad messaging, awareness content, and educational posts to build trust and explain complex services. Monitored campaign direction, audience relevance, and lead quality to improve inquiry flow and client conversations. Prepared clear client communications and follow-up messages for healthcare/HMO-related concerns while maintaining professionalism and accuracy.

Social Media Manager and Operations Manager at YuRo Travels Private Tour Transportation Service

Supported the digital marketing and client communication operations for a private tour and transportation service in Barcelona serving Filipino travelers. Planned and executed organic content across Facebook, Instagram, and TikTok for destination marketing and promotions. Created content calendars, captions, promotional copy, and brand messaging to generate inquiries. Coordinated inquiries to itinerary details, bookings, payments, and travel-date prep. Used AI tools to streamline ideation, caption writing, response drafts, and workflow organization. Achieved approximately EUR 100,000 in gross sales in 1 year through niche-focused content and inquiry support.

Content Strategist / Social Media Manager at Content with Karen | Instagram Personal Brand

Supported content planning and brand positioning for a personal brand focused on marriage, faith, lifestyle, storytelling, and relatable short-form video content. Assisted with content ideas, hooks, caption writing, storytelling angles, and planning for Instagram Reels and TikTok-style videos. Helped identify emotional content themes to improve organic reach and engagement, with editing direction and brand voice to create consistent, relatable experiences.