Hi, I’m Hamna Nadeem, a Marketing & Social Media Specialist with over five years of hands-on experience running multi-channel campaigns, managing influencer partnerships, and producing high-engagement content for national and international brands. I’ve built and grown a personal Instagram community to 200,000+ followers and led PR and marketing operations for a portfolio of top-tier clients in Pakistan. I’m now based in Melbourne and excited to apply creative strategy to measurable results in a marketing, PR, or social media role. I hold a Doctor of Diet and Nutritional Sciences and regularly appear as a nutrition expert on major Pakistani media outlets, bridging clinical science with public wellness. I bring a unique blend of scientific rigor and creative storytelling to help brands educate and engage diverse audiences.

Hamna Nadeem

Hi, I’m Hamna Nadeem, a Marketing & Social Media Specialist with over five years of hands-on experience running multi-channel campaigns, managing influencer partnerships, and producing high-engagement content for national and international brands. I’ve built and grown a personal Instagram community to 200,000+ followers and led PR and marketing operations for a portfolio of top-tier clients in Pakistan. I’m now based in Melbourne and excited to apply creative strategy to measurable results in a marketing, PR, or social media role. I hold a Doctor of Diet and Nutritional Sciences and regularly appear as a nutrition expert on major Pakistani media outlets, bridging clinical science with public wellness. I bring a unique blend of scientific rigor and creative storytelling to help brands educate and engage diverse audiences.

Available to hire

Hi, I’m Hamna Nadeem, a Marketing & Social Media Specialist with over five years of hands-on experience running multi-channel campaigns, managing influencer partnerships, and producing high-engagement content for national and international brands. I’ve built and grown a personal Instagram community to 200,000+ followers and led PR and marketing operations for a portfolio of top-tier clients in Pakistan. I’m now based in Melbourne and excited to apply creative strategy to measurable results in a marketing, PR, or social media role.

I hold a Doctor of Diet and Nutritional Sciences and regularly appear as a nutrition expert on major Pakistani media outlets, bridging clinical science with public wellness. I bring a unique blend of scientific rigor and creative storytelling to help brands educate and engage diverse audiences.

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Language

English
Fluent

Work Experience

Founder & PR Director at ShawPR and Marketing
January 1, 2021 - Present
Lead a premier PR agency in Pakistan, overseeing marketing operations and strategic growth for top-tier brands. Direct end-to-end marketing campaigns, ensuring all brand objectives and KPIs are met. Manage influencer partnerships, leveraging negotiation skills to secure high-profile collaborations with TikTokers and celebrities. Execute large-scale campaigns for prominent international and national organisations.
Guest Nutritionist & Media Personality at Various Media Outlets, Pakistan
January 1, 2024 - Present
Featured as a Doctor of Nutrition on prominent channels including Aik News Pakistan, publicnews.com, and the GMP Armala Show. Deliver expert food and healthcare recommendations to national audiences, bridging clinical science and public wellness. Translate complex nutritional concepts into clear, accessible guidance for diverse viewerships.
Digital Content Creator / Influencer at Instagram @hamnasheikhhh
January 1, 2021 - Present
Built and grew an Instagram audience to 200,000+ followers through consistent, aesthetic, high-engagement content in the lifestyle and nutrition space. Partner directly with national and international brands on sponsored content, product launches, and integrated campaigns. Plan and produce content end-to-end — concept, shoot, edit, copy, and posting strategy — with a strong focus on visual identity and audience retention. Negotiate brand deals, deliverables, and usage rights independently.
Industrial Intern – Nutrition & Compliance at Engro Foods Ltd
August 1, 2017 - Present
Researched international nutrition labelling standards and regulatory requirements. Analysed the composition and labelling of dairy and food products to ensure regulatory compliance. Reviewed CAC/GL and CODEX STAN international standards for prepackaged foods.
Industrial Intern – Nutrition & Compliance at Engro Foods Ltd, Pakistan
August 1, 2017 - Present
Researched international nutrition labelling standards and regulatory requirements. Analysed the composition and labelling of dairy and food products to ensure regulatory compliance. Reviewed CAC/GL and CODEX STAN international standards for prepackaged foods.
Clinical Dietetic Intern at Sir Ganga Ram Hospital
January 1, 2020 - January 1, 2021
Nutrition assessments and medical therapy across specialised wards.
Clinical Dietetic Intern at Jinnah Hospital, Lahore
January 1, 2020 - December 31, 2020
Specialised intern in Burn Unit, Medical Unit, and Diabetic Centre.
Clinical Dietetic Intern at Shaukat Khanum Memorial Cancer Hospital
January 1, 2019 - December 31, 2019
Clinical intern in Oncology, Gynaecology, and General OPD.
Clinical Dietetic Intern at Shaikh Zayed Hospital
January 1, 2018 - December 31, 2018
Monitored laboratory reports and provided medical nutrition therapy.
Clinical Dietetic Intern at Services Hospital Lahore
January 1, 2018 - December 31, 2018
Nutritional assessments, medical nutrition therapy, and community mobilisation camps.
Clinical & Community Intern at Fatima Memorial Hospital
January 1, 2016 - January 1, 2017
Clinical and Community Intern; awarded Gold Medal for Best Summer Internee.
Clinical Dietetic Intern at Jinnah Hospital
January 1, 2020 - December 31, 2020
Specialised intern in Burn Unit, Medical Unit, and Diabetic Centre.
Clinical Dietetic Intern at Fatima Memorial Hospital
January 1, 2016 - December 31, 2017
Clinical and Community Intern; Gold Medal for Best Summer Internee.

Education

Doctor of Diet and Nutritional Sciences (DDNS) at University of Lahore, Pakistan
January 1, 2015 - January 1, 2020
Doctor of Diet and Nutritional Sciences (DDNS) at University of Lahore, Pakistan
January 1, 2015 - January 1, 2020
Doctor of Diet and Nutritional Sciences (DDNS) at University of Lahore, Pakistan
January 1, 2015 - December 31, 2020

Qualifications

Certified Delegate: Best Diplomats Conference, USA
January 1, 2024 - June 25, 2026
UNICEF Associated Influencer: Uinfluence Team Pakistan
January 1, 2024 - June 25, 2026
Assessment of Child Nutrition: AAIN concept (Awareness, Assessment, and Implementation of Nutrition)
January 11, 2030 - June 25, 2026
21st Century Skills & Career Counselling
January 11, 2030 - June 25, 2026
Food Product Development
January 11, 2030 - June 25, 2026
Animal Nutrition Analysis (University of Veterinary & Animal Sciences, Lahore)
January 11, 2030 - June 25, 2026
International Workshop on ALS (Human Welfare Society, Pakistan)
January 11, 2030 - June 25, 2026
Interactive Discussion Leadership at the International Poultry Conference
January 11, 2030 - June 25, 2026
Community Mobilisation & Leadership (Nur Leadership Summer Internship Program)
January 11, 2030 - June 25, 2026
Certified Delegate: Best Diplomats Conference, USA
January 1, 2024 - June 25, 2026
UNICEF Associated Influencer: Uinfluence Team Pakistan (Influencer Workshop 2024) focused on combating Polio
January 1, 2024 - June 25, 2026
Assessment of Child Nutrition: AAIN concept (Awareness, Assessment, and Implementation of Nutrition)
January 11, 2030 - June 25, 2026
21st Century Skills & Career Counselling
January 11, 2030 - June 25, 2026
Food Product Development
January 11, 2030 - June 25, 2026
Certified Delegate: Best Diplomats Conference
January 1, 2024 - June 25, 2026
UNICEF Associated Influencer: Uinfluence Team Pakistan; Influencer Workshop
January 1, 2024 - June 25, 2026
Assessment of Child Nutrition: AAIN concept (Awareness, Assessment, and Implementation of Nutrition)
January 11, 2030 - June 25, 2026
21st Century Skills & Career Counselling
January 11, 2030 - June 25, 2026
Food Product Development
January 11, 2030 - June 25, 2026
Animal Nutrition Analysis (University of Veterinary & Animal Sciences, Lahore)
January 11, 2030 - June 25, 2026
International Workshop on ALS (Human Welfare Society, Pakistan)
January 11, 2030 - June 25, 2026
Interactive Discussion Leadership at the International Poultry Conference
January 11, 2030 - June 25, 2026
Community Mobilisation & Leadership (Nur Leadership Summer Internship Program)
January 11, 2030 - June 25, 2026

Industry Experience

Media & Entertainment, Professional Services, Healthcare, Education, Retail, Software & Internet