Fahmida Naz

Led content strategy and creative execution across five consumer brands (Shubhkart, Chakaachak, Bodify, Shinezap, Freshzap) across digital, social, retail, and e-commerce touchpoints. Managed a team of five and multiple external agency partners; directed two major festive campaigns and Valentine’s Day campaigns; produced three corporate films; conceptualised and produced two AI-led original series for Shubhkart (Tithi Vishesh and Parv Aur Parampara); created an AI-generated character series for Chakaachak (Safai Squad); produced 300+ SKU listing videos; deployed AI-native tools (Google Veo 3.1, Nano Banana) to accelerate ideation and reduce production timelines; produced 4 end-to-end AI DVCs; conceptualised Pittie Consumer’s internal annual event Manzil 2026.

Independently managed 15+ brand engagements including ICICI Direct, AU Small Finance Bank, Muthoot Finance, Max Life Insurance, HDFC Ergo, HealthifyMe, Motul, and Dot & Key. Developed integrated campaign strategies and pitch decks; oversaw full production lifecycle from scripting and shoot direction to post-production supervision; built AI-generated storyboards and visuals using KlingAI, LTX Studio, and Google VEO; led cross-functional teams of writers, designers, editors, and marketers across concurrent projects.

Directed all content for Naina, India’s first AI influencer—leading a team of 4 across Instagram, YouTube, Facebook, and Snapchat. Scaled Instagram following from 100K to 350K in under 4 months; videos organically reached 1M-8M+ views. Led branded content campaigns for Oppo, Baskin Robbins, and WowMomo, aligning influencer persona with brand goals to drive revenue.