Hi, I'm Nancy Macias, a Chicago-based marketing professional who specializes in building digital presence and driving measurable results. I earned my Bachelor of Science in Marketing from the University of Illinois at Chicago and have since led marketing initiatives, managed social communities, and coordinated cross-functional projects for diverse clients. I enjoy mentoring teams and translating data into actionable strategies to boost engagement and outcomes. I'm passionate about creating compelling content, designing data-driven campaigns, and collaborating across departments to deliver value for clients and organizations. In my free time I stay curious about new tools and techniques that can help brands connect with audiences in meaningful ways.

Nancy Macias

Hi, I'm Nancy Macias, a Chicago-based marketing professional who specializes in building digital presence and driving measurable results. I earned my Bachelor of Science in Marketing from the University of Illinois at Chicago and have since led marketing initiatives, managed social communities, and coordinated cross-functional projects for diverse clients. I enjoy mentoring teams and translating data into actionable strategies to boost engagement and outcomes. I'm passionate about creating compelling content, designing data-driven campaigns, and collaborating across departments to deliver value for clients and organizations. In my free time I stay curious about new tools and techniques that can help brands connect with audiences in meaningful ways.

Available to hire

Hi, I’m Nancy Macias, a Chicago-based marketing professional who specializes in building digital presence and driving measurable results. I earned my Bachelor of Science in Marketing from the University of Illinois at Chicago and have since led marketing initiatives, managed social communities, and coordinated cross-functional projects for diverse clients. I enjoy mentoring teams and translating data into actionable strategies to boost engagement and outcomes.

I’m passionate about creating compelling content, designing data-driven campaigns, and collaborating across departments to deliver value for clients and organizations. In my free time I stay curious about new tools and techniques that can help brands connect with audiences in meaningful ways.

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Experience Level

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Digital Marketing Coordinator at Computer Prodigies
September 1, 2024 - September 1, 2025
Managed social media accounts to build a digital community, growing TikTok post views, profile views, and followers; produced and edited 1+ hour videos and published 3+ weekly; designed 2+ social media posts per week using content calendars and Vista Social; contributed to newsletters and campaigns achieving a 15% average open rate.
Receptionist at Computer Prodigies
September 1, 2024 - Present
Research and identify potential business partners and sales prospects; deliver customer service, manage calls and emails, and handle incoming/outgoing communications; maintain and clean lead databases in Google Sheets and Excel; track prospect information and partnership opportunities; process cash transactions and coordinate package processing per UPS procedures.
Freelance Marketing & Administration at Various Clients
January 1, 2023 - Present
Organize and maintain digital business files and documentation; provide one-on-one technology support and training; create social media content for a city animal shelter; led a team of 12 interns, boosting departmental output by 740% during peak client demand while coordinating workshops and project delivery via Google Meet and Microsoft Teams; developed strategic marketing deliverables (newsletters, consumer insights, articles) using Google Workspace and Excel, collaborating across departments.

Education

Bachelor of Science in Marketing at University of Illinois at Chicago – College of Business Administration
January 11, 2030 - May 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet