Available to hire
I help businesses grow through creative strategy, conversion copywriting, lead generation, and digital marketing campaigns. My work blends customer research, competitor analysis, and positioning to craft messaging that resonates and converts.
I’m skilled at customer research, competitor analysis, positioning, and messaging strategy, with hands-on experience in Meta Ads, landing pages, and email marketing. I’m passionate about customer psychology, direct-response marketing, and making data-informed creative decisions that drive growth.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Freelance Marketing & Lead Generation Specialist at Freelance Projects
June 1, 2023 - PresentPlanned and executed lead generation campaigns using Meta Ads, landing pages, and conversion-focused messaging. Conducted customer, competitor, and market research to improve targeting, positioning, and campaign performance. Developed marketing angles, offers, and messaging frameworks based on customer motivations and pain points. Built and optimised landing pages designed to generate enquiries and customer conversions. Worked directly with business owners to identify growth opportunities and improve marketing performance. Monitored campaign performance and implemented improvements based on customer and market insights. Generated qualified leads and new customers through performance-focused marketing campaigns.
Marketing & Lead Generation Specialist at Freelance Projects
June 1, 2023 - PresentPlanned and executed lead generation campaigns using Meta Ads, landing pages, and conversion-focused messaging. Conducted customer, competitor, and market research to improve targeting, positioning, and campaign performance. Developed marketing angles, offers, and messaging frameworks based on customer motivations and pain points. Built and optimised landing pages designed to generate enquiries and customer conversions. Worked directly with business owners to identify growth opportunities and improve marketing performance. Monitored campaign performance and implemented improvements based on customer and market insights. Generated qualified leads and new customers through performance-focused marketing campaigns.
Education
ACCA Affiliate at Association of Chartered Certified Accountants (ACCA)
January 11, 2030 - June 26, 2026ACCA Affiliate at Association of Chartered Certified Accountants
January 11, 2030 - June 30, 2026Qualifications
ACCA Affiliate
January 11, 2030 - June 26, 2026ACCA Affiliate
January 11, 2030 - June 30, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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