Shruti Gandhi
I'm a digital marketing professional with over two years of experience managing paid media campaigns and helping brands grow through data-driven marketing.
About
I’m a digital marketing professional with over two years of experience managing paid media campaigns and helping brands grow through data-driven marketing. I’ve worked across Google Ads, Microsoft Ads, Search, Display, and YouTube, managing campaigns with more than $450K in monthly ad spend. I enjoy combining creativity with analytics to optimize performance, improve customer experiences, and drive online sales. I also have hands-on experience with Shopify, campaign optimization, and conversion tracking, and I’m excited about the opportunity to support and grow premium retail brands.
- 5 years' experience
- Joined June 2026
Industry experience
- Media & Entertainment
- Professional Services
Work experience· 5 roles
Planed, launched, and optimized paid media campaigns across Google Ads, including Search, Display, and YouTube. Assisted in managing content calendars and scheduling posts, ensuring consistent brand voice across platforms. Monitored campaign and user engagement metrics using GA4, identifying opportunities to improve audience interaction and content performance. Coordinated marketing assets and collaborated with internal teams to deliver integrated campaigns across digital channels. Performed campaign QA and ensured content accuracy across platforms before launch. Collaborated with internal stakeholders to coordinate campaign assets and ensure alignment with marketing objectives. Supported development and execution of digital strategy to enhance online presence and audience engagement.
Consistently contributed to sales targets through effective communication and customer engagement. Promoted in-store deals and offers through direct interaction, increasing customer engagement and conversions.
Delivered personalized product recommendations to improve customer experience and support sales conversions. Contributed to sales targets through upselling and cross-selling strategies.
Education
Certifications and awards
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