Available to hire
I’m a Creative, results-driven Social Media Strategist with 4+ years building brand identities and content ecosystems from the ground up.
I work across Qatar and beyond across luxury, lifestyle and real estate brands, with an Honours degree in Journalism and Media Studies underpinning storytelling and audience analysis behind every piece.
Skills
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Content Marketing & Automation Specialist at Clarify For Consulting W.L.L.
January 1, 2025 - PresentDevelop and implement social media content strategies and calendars for SME clients across multiple industries, including platform-specific storytelling, content creation direction, and performance optimization.
Part-time Content Marketing & Automation Specialist at Clarify For Consulting W.L.L.
January 1, 2025 - PresentDevelop and manage social media content strategies and content calendars for small business clients across multiple industries. Build platform-optimized content including captions, hooks and short-form video directions; repurpose long-form content into platform-native posts to stretch reach across channels. Lead weekly performance insights and strategy adjustments.
Social Media Manager at Luxuary & Style Designs
January 1, 2022 - PresentRemote social media management for a luxury real estate inspiration brand on Instagram. Built a recognisable visual identity with consistent templates, colors and typography. Curated and directed content that elevated brand perception, including posts, reels and stories. Implemented content pillars and posting schedules, onboarding new brands, and driving growth and engagement.
Remote Social Media Manager (Client) at Lux Luxury & Style Designs
January 1, 2022 - PresentRemote social media management for a luxury real estate inspiration brand on Instagram. Build a recognizable visual identity and content pipeline across Instagram and other platforms. Deliver world-class visual identity and cohesive content strategy.
Senior Flight Attendant at Qatar Airways
December 1, 2021 - December 1, 2025Provided 5-star hospitality, safety, and professionalism across a global network. Delivered exceptional customer experiences, worked in cross-cultural teams, and maintained high standards of service.
Social Media Manager at Rent a Dress Qatar
November 1, 2021 - February 1, 2026Fash ion rental brand serving the Qatar market. Built automation workflows in ManyChat, Zapier and Make.com to streamline client communication and lead generation. Supported clients with monthly performance reporting and strategy refinements based on analytics. Designed and ran full social media strategies for multiple brands, covering content pillars, platform approach, posting cadence and growth planning. Onboarded new brands by auditing existing presence and setting content pillars, tone and a clear growth plan. Built weekly content calendars and scheduling across Instagram, YouTube and LinkedIn, balancing several brands at once. Directed content creation through trend research, scroll-stopping hooks and reusable templates. Wrote platform-optimized captions, titles, hashtags and posting plans tailored to each brand’s audience and tone. Tracked performance weekly and translated insights into strategic changes to lift reach and engagement. Coached clients on what to film and how to
Freelance Social Media Manager at Rent a Dress Qatar
November 1, 2021 - February 1, 2026Freelance social media management for a luxury fashion rental brand serving the Qatar market. Build automation workflows in ManyChat, Zapier and Make.com to streamline client communications and lead generation. Onboard new brands, run monthly performance reporting and refine strategy.
Social Media Manager at Self-Employed
March 1, 2021 - PresentIndependent social media strategy and management for multiple brands across Qatar and beyond. Build content calendars, audit existing presence, and onboard new brands with tone and growth plans.
Education
Honours Degree in Journalism & Media Studies at National University of Science & Technology
January 11, 2030 - November 1, 2018Cabin Crew Certification at Qatar Airways
January 11, 2030 - June 26, 2026Honours Degree in Journalism & Media Studies at National University of Science & Technology
January 11, 2030 - November 1, 2018Qualifications
Cabin Crew Certification
January 11, 2030 - June 26, 2026Cabin Crew Certification
January 11, 2030 - July 2, 2026Industry Experience
Media & Entertainment, Travel & Hospitality, Retail, Professional Services, Real Estate & Construction
Skills
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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