I am a marketing and information systems student at the University of Auckland, building a career at the intersection of digital marketing, artificial intelligence, and consumer behaviour. My experience includes FMCG marketing with Nestlé, where I conducted market research, developed buyer personas, created content calendars, and executed a UGC campaign that exceeded a verified reach target of 500,000 people. I also enjoy exploring how AI changes products, decision-making, and human collaboration through my research assistant role. I bring a strategic, analytical, and detail-oriented approach to marketing challenges, supported by experience in social media, sponsorship development, retail operations, and team leadership. Outside of work and study, I am an enthusiastic chess player who enjoys applying structured thinking to new problems.…I am a marketing and information systems student at the University of Auckland, building a career at the intersection of digital marketing, artificial intelligence, and consumer behaviour. My experience includes FMCG marketing with Nestlé, where I conducted market research, developed buyer personas, created content calendars, and executed a UGC campaign that exceeded a verified reach target of 500,000 people. I also enjoy exploring how AI changes products, decision-making, and human collaboration through my research assistant role. I bring a strategic, analytical, and detail-oriented approach to marketing challenges, supported by experience in social media, sponsorship development, retail operations, and team leadership. Outside of work and study, I am an enthusiastic chess player who enjoys applying structured thinking to new problems.WWWW…