Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am an SEO and digital marketing professional with 2.5 years of hands-on experience improving organic visibility and supporting business growth across technology, SaaS, eCommerce, and professional services. My work spans on-page SEO, content optimization, keyword research, technical SEO fundamentals, backlink building, competitor analysis, and performance tracking. I enjoy turning search data and customer needs into practical strategies that help websites attract and engage the right audiences. I am also interested in the future of search and use AI tools such as ChatGPT, Gemini, and Perplexity to support content creation and explore opportunities in AI-powered search. I work comfortably with developers, designers, content teams, and clients, and I bring a collaborative, adaptable approach to every project. I am always learning, testing new ideas, and keeping up with algorithm changes and evolving digital marketing practices.…I am an SEO and digital marketing professional with 2.5 years of hands-on experience improving organic visibility and supporting business growth across technology, SaaS, eCommerce, and professional services. My work spans on-page SEO, content optimization, keyword research, technical SEO fundamentals, backlink building, competitor analysis, and performance tracking. I enjoy turning search data and customer needs into practical strategies that help websites attract and engage the right audiences. I am also interested in the future of search and use AI tools such as ChatGPT, Gemini, and Perplexity to support content creation and explore opportunities in AI-powered search. I work comfortably with developers, designers, content teams, and clients, and I bring a collaborative, adaptable approach to every project. I am always learning, testing new ideas, and keeping up with algorithm changes and evolving digital marketing practices.

Niyati Shah

SEO Expert, Digital Marketer, Content Creator, +2





I am an SEO and digital marketing professional with 2.5 years of hands-on experience improving organic visibility and supporting business growth across technology, SaaS, eCommerce, and professional services. My work spans on-page SEO, content optimization, keyword research, technical SEO fundamentals, backlink building, competitor analysis, and performance tracking. I enjoy turning search data and customer needs into practical strategies that help websites attract and engage the right audiences. I am also interested in the future of search and use AI tools such as ChatGPT, Gemini, and Perplexity to support content creation and explore opportunities in AI-powered search. I work comfortably with developers, designers, content teams, and clients, and I bring a collaborative, adaptable approach to every project. I am always learning, testing new ideas, and keeping up with algorithm changes and evolving digital marketing practices.…I am an SEO and digital marketing professional with 2.5 years of hands-on experience improving organic visibility and supporting business growth across technology, SaaS, eCommerce, and professional services. My work spans on-page SEO, content optimization, keyword research, technical SEO fundamentals, backlink building, competitor analysis, and performance tracking. I enjoy turning search data and customer needs into practical strategies that help websites attract and engage the right audiences. I am also interested in the future of search and use AI tools such as ChatGPT, Gemini, and Perplexity to support content creation and explore opportunities in AI-powered search. I work comfortably with developers, designers, content teams, and clients, and I bring a collaborative, adaptable approach to every project. I am always learning, testing new ideas, and keeping up with algorithm changes and evolving digital marketing practices.

Available to hire

I am an SEO and digital marketing professional with 2.5 years of hands-on experience improving organic visibility and supporting business growth across technology, SaaS, eCommerce, and professional services. My work spans on-page SEO, content optimization, keyword research, technical SEO fundamentals, backlink building, competitor analysis, and performance tracking. I enjoy turning search data and customer needs into practical strategies that help websites attract and engage the right audiences.

I am also interested in the future of search and use AI tools such as ChatGPT, Gemini, and Perplexity to support content creation and explore opportunities in AI-powered search. I work comfortably with developers, designers, content teams, and clients, and I bring a collaborative, adaptable approach to every project. I am always learning, testing new ideas, and keeping up with algorithm changes and evolving digital marketing practices.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

SEO Executive at Shiv Techno Labs Pvt. Ltd.

June 1, 2024 - Present

Led on-page and off-page SEO activities, including backlink creation through directory submissions, profile links, social bookmarking, and outreach. Assisted in link quality analysis to maintain relevance and avoid spammy backlinks. Supported the SEO team in competitor backlink research using Ahrefs and SEMrush; maintained backlink reports and tracking sheets to monitor growth and performance.

SEO Executive at Shiv Techno Labs Pvt. Ltd.

June 1, 2023 - June 1, 2024

Led on-page SEO optimization including content improvement, meta tags, heading structure, internal linking, and keyword placement. Optimized content for blogs and service pages using SEO best practices with AI tools. Worked on technical SEO basics (crawlability, indexing issues, Core Web Vitals). Monitored and analyzed SEO performance using GA4, Google Search Console, GTM, and Microsoft Clarity; implemented data-driven improvements.

Business Development Executive at Jain TechnoSoft

February 1, 2023 - May 1, 2023

Generated SEO and digital marketing leads via Upwork; handled proposal writing and client follow-ups. Communicated with domestic and international clients for SEO, SMM, and Google Ads solutions.

Business Development Executive at Krivy Commerce

October 1, 2021 - November 1, 2022

Worked closely with clients to understand SEO needs and aligned execution with internal teams. Helped scale lead generation efforts and negotiated contracts to drive recurring business.