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I'm Amanda Lee, an AI-enabled marketing specialist with 2+ years of experience driving growth for B2B and B2C global enterprises. I specialize in paid social campaigns, audience segmentation, and performance dashboards, and I translate data into actionable GTM strategies that move the needle. I thrive in fast-paced environments and partner with product, sales, and design teams to craft brand-aligned messaging, optimize campaigns, and deliver measurable impact across markets (US, LATAM, APAC). I enjoy turning complex tech into customer value and building scalable marketing systems.…I'm Amanda Lee, an AI-enabled marketing specialist with 2+ years of experience driving growth for B2B and B2C global enterprises. I specialize in paid social campaigns, audience segmentation, and performance dashboards, and I translate data into actionable GTM strategies that move the needle. I thrive in fast-paced environments and partner with product, sales, and design teams to craft brand-aligned messaging, optimize campaigns, and deliver measurable impact across markets (US, LATAM, APAC). I enjoy turning complex tech into customer value and building scalable marketing systems.

Amanda Lee

Growth Marketer, Product Marketer, Marketing Strategist, +1

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I'm Amanda Lee, an AI-enabled marketing specialist with 2+ years of experience driving growth for B2B and B2C global enterprises. I specialize in paid social campaigns, audience segmentation, and performance dashboards, and I translate data into actionable GTM strategies that move the needle. I thrive in fast-paced environments and partner with product, sales, and design teams to craft brand-aligned messaging, optimize campaigns, and deliver measurable impact across markets (US, LATAM, APAC). I enjoy turning complex tech into customer value and building scalable marketing systems.…I'm Amanda Lee, an AI-enabled marketing specialist with 2+ years of experience driving growth for B2B and B2C global enterprises. I specialize in paid social campaigns, audience segmentation, and performance dashboards, and I translate data into actionable GTM strategies that move the needle. I thrive in fast-paced environments and partner with product, sales, and design teams to craft brand-aligned messaging, optimize campaigns, and deliver measurable impact across markets (US, LATAM, APAC). I enjoy turning complex tech into customer value and building scalable marketing systems.

Available to hire

I’m Amanda Lee, an AI-enabled marketing specialist with 2+ years of experience driving growth for B2B and B2C global enterprises. I specialize in paid social campaigns, audience segmentation, and performance dashboards, and I translate data into actionable GTM strategies that move the needle.

I thrive in fast-paced environments and partner with product, sales, and design teams to craft brand-aligned messaging, optimize campaigns, and deliver measurable impact across markets (US, LATAM, APAC). I enjoy turning complex tech into customer value and building scalable marketing systems.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Intermediate

Korean

Beginner

Work Experience

Growth Marketing Specialist at Global Key Advisors

February 1, 2026 - Present

Created lead generation campaign (LinkedIn, email) targeting high-conversion accounts, driving $3M pipeline. Developed branding initiative from website design (WordPress) to sales collateral development (white paper, brochure), ensuring product portfolio met industry regulatory and brand standards.

Graduate Product Design Team – Researcher & Designer at Collaborative Design Project with SFMTA – Muni; Public Transit System

September 1, 2025 - October 1, 2025

Led insight synthesis, prototype design, and user testing for a digital safety solution designed to improve transit usability and estimating a 30% increase in ridership.

Product Marketing Consultant at Akia; SaaS Hospitality Platform

September 1, 2025 - October 1, 2025

Developed value-proposition for an AI SaaS product by translating technical capabilities into hospitality-specific messaging; increased demo request by 33%.

Graduate Team Marketing Consultant at Alford Group; National Nonprofit Consultancy

June 1, 2025 - September 1, 2025

Implemented HubSpot-based audience segmentation (behavioral + sector) to target high-intent prospects, driving 12% improvement in sales. Implemented follow-up email program via HubSpot for webinars and online events to boost customer retention by 25%. Translated market research and competitive intelligence into executive-ready presentations with actionable next-steps on digital content strategy and stakeholder communication. Improved proposal copywriting by synthesizing competitive intelligence from 10+ client and stakeholder interviews.

Marketing Consultant at Nourishing Hope; Chicago Food Pantry

February 1, 2025 - May 1, 2025

Optimized Google search ad to drive conversion, achieving 200%+ YoY growth in ad impressions and CTR.

Marketing Associate – Global Unit at Thermaltake Technology Inc.

August 1, 2023 - August 1, 2024

Created social-listening dashboards and reputation-management protocols; responded to audience sentiment in real-time, reducing negative mentions by 30%. Collaborated with Product, PR, and Sales, and external agencies for trade show execution (CES, COMPUTEX) by optimizing digital campaigns and landing page performance, contributing to a 20% increase in brand mentions. Created and maintained multi-channel paid social campaigns (Facebook, Instagram, YouTube, X, website), increasing website traffic by 30% and followers by 12%. Developed partner-facing materials that meets brand consistency to support sales communications across 10+ countries (US/LATAM/APAC).