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Hi, I’m Rovica Rahmawati, a Junior Media Buyer and Meta Ads Specialist focused on e-commerce and DTC brands. I run paid campaigns across Meta, Google, and TikTok, handling everything from cold audience testing to creative iteration and bid optimization. I rely on data from Meta Ads Manager, GA4, and Looker Studio to make informed decisions that drive results. I work fully remote, manage multiple accounts with ownership and accountability, and collaborate with creative and brand teams to align paid media efforts with broader business goals. I’m passionate about turning data into actionable insights that reduce CAC while scaling spend.…Hi, I’m Rovica Rahmawati, a Junior Media Buyer and Meta Ads Specialist focused on e-commerce and DTC brands. I run paid campaigns across Meta, Google, and TikTok, handling everything from cold audience testing to creative iteration and bid optimization. I rely on data from Meta Ads Manager, GA4, and Looker Studio to make informed decisions that drive results. I work fully remote, manage multiple accounts with ownership and accountability, and collaborate with creative and brand teams to align paid media efforts with broader business goals. I’m passionate about turning data into actionable insights that reduce CAC while scaling spend.

Rovica Rahmawati

Graphic Designer, Brand Designer, Designer, +2

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Hi, I’m Rovica Rahmawati, a Junior Media Buyer and Meta Ads Specialist focused on e-commerce and DTC brands. I run paid campaigns across Meta, Google, and TikTok, handling everything from cold audience testing to creative iteration and bid optimization. I rely on data from Meta Ads Manager, GA4, and Looker Studio to make informed decisions that drive results. I work fully remote, manage multiple accounts with ownership and accountability, and collaborate with creative and brand teams to align paid media efforts with broader business goals. I’m passionate about turning data into actionable insights that reduce CAC while scaling spend.…Hi, I’m Rovica Rahmawati, a Junior Media Buyer and Meta Ads Specialist focused on e-commerce and DTC brands. I run paid campaigns across Meta, Google, and TikTok, handling everything from cold audience testing to creative iteration and bid optimization. I rely on data from Meta Ads Manager, GA4, and Looker Studio to make informed decisions that drive results. I work fully remote, manage multiple accounts with ownership and accountability, and collaborate with creative and brand teams to align paid media efforts with broader business goals. I’m passionate about turning data into actionable insights that reduce CAC while scaling spend.

Available to hire

Hi, I’m Rovica Rahmawati, a Junior Media Buyer and Meta Ads Specialist focused on e-commerce and DTC brands. I run paid campaigns across Meta, Google, and TikTok, handling everything from cold audience testing to creative iteration and bid optimization. I rely on data from Meta Ads Manager, GA4, and Looker Studio to make informed decisions that drive results.

I work fully remote, manage multiple accounts with ownership and accountability, and collaborate with creative and brand teams to align paid media efforts with broader business goals. I’m passionate about turning data into actionable insights that reduce CAC while scaling spend.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Digital Advertiser at Neo Digital

October 1, 2025 - June 1, 2026

End-to-end Meta Ads and TikTok Ads campaigns for enterprise and large-scale consumer brands, covering campaign setup, audience segmentation, budget management, and ongoing optimization across multiple accounts at once. Analyzed audience behavior, creative performance, and funnel data to identify fixes that cut wasted spend and improve efficiency. Built Looker Studio dashboards to render campaign data clearly for internal teams and clients, reducing back-and-forth on reporting. Executed A/B tests across creatives, audiences, and bid strategies and applied winning variants to lift ROAS.

Digital Marketer (Paid Ads) at AdsUp Indonesia

March 1, 2025 - February 1, 2026

Handled paid campaigns on Meta, Google, and TikTok for 5+ client accounts, setting up, targeting, optimization, and scaling independently. Built Looker Studio dashboards to speed client reporting. Performed A/B testing; improved ROAS and cut cost per result. Ensured 90% on-time launches across teams.

Social Media Marketing Specialist at Skolla EdTech

August 1, 2024 - December 1, 2024

Managed content formats and trending topics across Instagram, TikTok, and Meta; achieved a 1.4M increase in organic reach. Analyzed social metrics to identify high-performing content patterns and refined strategy, yielding a 20% improvement in content effectiveness. Responded to customer inquiries, reducing response time and improving satisfaction; audited analytics data to ensure 94% data reliability.