HR

Heena Rafik Mujawar

Available to hire

2-paragraph first-person bio, friendly tone

About

2-paragraph first-person bio, friendly tone

  • 7 years' experience
  • Joined July 2026

Languages

  • EnglishFluent
  • HindiFluent
  • Marathi (Marāṭhī)Fluent

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services

Work experience

Deputy Manager, SEO Digital Marketing (E-commerce & Operations) · Bajaj Finserv Direct LimitedAug 2022 – Present · 4 yrs 4 mos

Overseeing day-to-day SEO activities for the e-commerce site Bajaj Mall; leading and mentoring a team of 10 SEO executives; creating audit reports; analyzing competitive data and SERP results; developing keyword strategies; collaborating with internal teams to align SEO with business goals; implementing on-page and technical SEO improvements; coordinating cross-functional teams to ensure site health and performance.

SEO Admin, Digital Marketing · AccentureApr 2021 – Aug 2022 · 1 yr 5 mos

Managed SEO admin tasks and digital marketing activities; stayed updated with SEO, search engine, social media, and internet marketing industry trends; performed data analysis and support; collaborated with cross-functional teams to meet client objectives; implemented effective SEO strategies to drive website performance; created content guidelines and recommendations.

SEO Analyst, Digital Marketing · GoMo GroupApr 2019 – Mar 2021 · 2 yrs

Assisted in creating and supporting marketing content for social media, including customer videos briefs, case studies, infographics, and presentations; contributed to development and execution of communication/content strategies; researched and administered social media tools to support clients' social media strategy; monitored and evaluated search results; collaborated with team members to meet client goals; utilized a wide range of SEO tools to drive traffic to clients' websites and increase targeted traffic.

Education

Executive Program in Digital Marketing · IIT Delhi2024 – 2026
Masters · Allana Institute of Management2016 – 2018
Bachelor's · Abeda Inamdar Senior College2010 – 2013

Certifications and awards· 5

Google Analytics Certification2030 – 2026
Google Ads Search Certification2030 – 2026
Google Ads Display Certification2030 – 2026
HubSpot Inbound Marketing Certification2030 – 2026

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