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Hi, I’m Nicolé Pretorius. I specialise in building engaging ecommerce experiences and driving growth through Shopify, email marketing, social content, and SEO-friendly storytelling that resonates with both retail and trade audiences. With a background in technology adoption and travel, I enjoy turning ideas into practical solutions, delivering training and support across teams, and collaborating closely with product, marketing, and ops to deliver measurable results.…Hi, I’m Nicolé Pretorius. I specialise in building engaging ecommerce experiences and driving growth through Shopify, email marketing, social content, and SEO-friendly storytelling that resonates with both retail and trade audiences. With a background in technology adoption and travel, I enjoy turning ideas into practical solutions, delivering training and support across teams, and collaborating closely with product, marketing, and ops to deliver measurable results.

Nicolé Pretorius

Content Creator, Content Producer, Content Designer, +3

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Hi, I’m Nicolé Pretorius. I specialise in building engaging ecommerce experiences and driving growth through Shopify, email marketing, social content, and SEO-friendly storytelling that resonates with both retail and trade audiences. With a background in technology adoption and travel, I enjoy turning ideas into practical solutions, delivering training and support across teams, and collaborating closely with product, marketing, and ops to deliver measurable results.…Hi, I’m Nicolé Pretorius. I specialise in building engaging ecommerce experiences and driving growth through Shopify, email marketing, social content, and SEO-friendly storytelling that resonates with both retail and trade audiences. With a background in technology adoption and travel, I enjoy turning ideas into practical solutions, delivering training and support across teams, and collaborating closely with product, marketing, and ops to deliver measurable results.

Available to hire

Hi, I’m Nicolé Pretorius. I specialise in building engaging ecommerce experiences and driving growth through Shopify, email marketing, social content, and SEO-friendly storytelling that resonates with both retail and trade audiences.

With a background in technology adoption and travel, I enjoy turning ideas into practical solutions, delivering training and support across teams, and collaborating closely with product, marketing, and ops to deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

E-commerce Content Manager at The Décor Group Ltd

June 1, 2024 - Present

Managed Shopify product listings, descriptions, information, collections and imagery; delivered segmented email marketing campaigns and monthly newsletters for retail and trade audiences; produced paid ad creatives for Meta, TikTok and Instagram by scripting, filming, and editing all content; scheduled and managed organic social content via Meta Business Suite; wrote and published SEO-focused blog articles in brand tone with supporting imagery; administered the customer loyalty programme and produced regular performance reports.

Product Owner at Orbit World Travel

February 1, 2023 - May 1, 2024

Owned end-to-end rollout of new technology across Orbit's New Zealand offices, driving adoption from planning through to go-live; delivered staff training and created training documentation and user guides to drive adoption of new tools; acted as the primary liaison between Orbit's internal teams and external tech providers; communicated updates, timelines, and feedback across different parts of the business; managed project tasks, tracked progress, and worked within fortnightly sprint cycles; produced monthly reports and shared insights with leadership; provided hands-on technical support and troubleshooting; shaped product decisions by translating technical requirements and operational feedback into actionable priorities.

Technical & Systems Support at Orbit World Travel

April 1, 2022 - February 1, 2023

Delivered frontline technical support to Orbit offices in Christchurch and Hamilton; managed data, system updates, and platform testing to ensure accuracy and go-live readiness; supported digital onboarding of new clients and liaised with third-party tech providers to resolve issues; produced monthly performance reports and served as the escalation point for complex technical issues.