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Hi, I'm Huishan Zhang (Alysanne). I'm an advertising undergraduate at Beijing Technology and Business University, pursuing a minor in Economics & Statistics. I gained hands-on internship experience at VML Advertising (WPP Group) where I supported media planning and creative briefs for multi-platform campaigns. I excel at turning consumer insights into actionable strategies, doing market trend research, KOL coordination, and post-campaign analysis. I love collaborating across departments to deliver cohesive campaigns, and I bring strong copywriting and brand thinking to every project. I also ranked in CET-4/6 Writing & Translation among the top 5% nationally.…Hi, I'm Huishan Zhang (Alysanne). I'm an advertising undergraduate at Beijing Technology and Business University, pursuing a minor in Economics & Statistics. I gained hands-on internship experience at VML Advertising (WPP Group) where I supported media planning and creative briefs for multi-platform campaigns. I excel at turning consumer insights into actionable strategies, doing market trend research, KOL coordination, and post-campaign analysis. I love collaborating across departments to deliver cohesive campaigns, and I bring strong copywriting and brand thinking to every project. I also ranked in CET-4/6 Writing & Translation among the top 5% nationally.

Huishan Zhang (Alysanne)

Copywriter, Brand Strategist, Marketing Strategist, +7

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Hi, I'm Huishan Zhang (Alysanne). I'm an advertising undergraduate at Beijing Technology and Business University, pursuing a minor in Economics & Statistics. I gained hands-on internship experience at VML Advertising (WPP Group) where I supported media planning and creative briefs for multi-platform campaigns. I excel at turning consumer insights into actionable strategies, doing market trend research, KOL coordination, and post-campaign analysis. I love collaborating across departments to deliver cohesive campaigns, and I bring strong copywriting and brand thinking to every project. I also ranked in CET-4/6 Writing & Translation among the top 5% nationally.…Hi, I'm Huishan Zhang (Alysanne). I'm an advertising undergraduate at Beijing Technology and Business University, pursuing a minor in Economics & Statistics. I gained hands-on internship experience at VML Advertising (WPP Group) where I supported media planning and creative briefs for multi-platform campaigns. I excel at turning consumer insights into actionable strategies, doing market trend research, KOL coordination, and post-campaign analysis. I love collaborating across departments to deliver cohesive campaigns, and I bring strong copywriting and brand thinking to every project. I also ranked in CET-4/6 Writing & Translation among the top 5% nationally.

Available to hire

Hi, I’m Huishan Zhang (Alysanne). I’m an advertising undergraduate at Beijing Technology and Business University, pursuing a minor in Economics & Statistics. I gained hands-on internship experience at VML Advertising (WPP Group) where I supported media planning and creative briefs for multi-platform campaigns.

I excel at turning consumer insights into actionable strategies, doing market trend research, KOL coordination, and post-campaign analysis. I love collaborating across departments to deliver cohesive campaigns, and I bring strong copywriting and brand thinking to every project. I also ranked in CET-4/6 Writing & Translation among the top 5% nationally.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Media Planning Intern at VML Advertising (WPP Group, Global 4A Agency)

July 1, 2025 - October 31, 2025

Joined creative brainstorms for multiple client briefs including Douyin KOL seeding, Sam's Club × Häagen-Dazs co-branding, Häagen-Dazs autumn new product seeding, and Kansai Airport tourism promotion; organized multi-client KOL brief documents; assisted media leads in platform coordination to ensure efficient parallel project delivery; conducted market trend research and competitive analysis; contributed to media scheduling, data compilation, daily briefings, and post-campaign wrap reporting; supported client pitch and post-campaign decks; managed daily admin (POs, invoicing) to ensure smooth internal operations.