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Performance-focused professional with a strong background in Chemical Sciences, specialized in media buying and digital conversion optimization. I leverage the scientific method and rigorous data analysis to design, test, and scale Meta Ads campaigns, isolating critical variables to maximize ROAS over intuition. Expert in market research, competitor benchmarking, and developing conversion angles based on consumer psychology and pain points. Proven track record managing high-frequency international financial workflows, mitigating operational risks, and making strategic datadriven decisions under pressure in global environments.…Performance-focused professional with a strong background in Chemical Sciences, specialized in media buying and digital conversion optimization. I leverage the scientific method and rigorous data analysis to design, test, and scale Meta Ads campaigns, isolating critical variables to maximize ROAS over intuition. Expert in market research, competitor benchmarking, and developing conversion angles based on consumer psychology and pain points. Proven track record managing high-frequency international financial workflows, mitigating operational risks, and making strategic datadriven decisions under pressure in global environments.

Jaiver Canamejoy

Digital Marketer, Marketing Strategist, Growth Marketer, +2

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Performance-focused professional with a strong background in Chemical Sciences, specialized in media buying and digital conversion optimization. I leverage the scientific method and rigorous data analysis to design, test, and scale Meta Ads campaigns, isolating critical variables to maximize ROAS over intuition. Expert in market research, competitor benchmarking, and developing conversion angles based on consumer psychology and pain points. Proven track record managing high-frequency international financial workflows, mitigating operational risks, and making strategic datadriven decisions under pressure in global environments.…Performance-focused professional with a strong background in Chemical Sciences, specialized in media buying and digital conversion optimization. I leverage the scientific method and rigorous data analysis to design, test, and scale Meta Ads campaigns, isolating critical variables to maximize ROAS over intuition. Expert in market research, competitor benchmarking, and developing conversion angles based on consumer psychology and pain points. Proven track record managing high-frequency international financial workflows, mitigating operational risks, and making strategic datadriven decisions under pressure in global environments.

Available to hire

Performance-focused professional with a strong background in Chemical
Sciences, specialized in media buying and digital conversion optimization. I
leverage the scientific method and rigorous data analysis to design, test,
and scale Meta Ads campaigns, isolating critical variables to maximize
ROAS over intuition. Expert in market research, competitor benchmarking,
and developing conversion angles based on consumer psychology and pain
points. Proven track record managing high-frequency international
financial workflows, mitigating operational risks, and making strategic datadriven
decisions under pressure in global environments.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Work Experience

General Manager & Operations at LeadRukn Elfaris

September 1, 2024 - November 1, 2025

Oversaw general management and operations for a Dubai-based venture, with a focus on data analytics, financial planning, and cross-border enablement. Led strategic initiatives, coordinated with marketing activities (Meta Ads & AI automation), and managed treasury and risk controls to support growth in high-value markets.

Operations & Data Consultant (Contractor) at TechNova Solutions

February 1, 2024 - December 1, 2024

Designed and managed end-to-end creative testing models and a direct-to-WhatsApp conversion framework. Monitored core metrics (CPL, CPA, ROAS) to project financial viability and operational break-even points. Coordinated international liquidity workflows and treasury operations, and implemented digital security protocols to mitigate risk.

Marketing Validation & Media Buyer at Origins (Colombia)

February 1, 2024 - December 1, 2024

Designed and executed paid media strategies aimed at validating international demand for premium coffee, focusing on Asia and nationwide markets. Built and tested creative approaches, established a direct-to-WhatsApp conversion framework, and tracked core metrics (CPL, CPA, ROAS) to assess financial viability and determine break-even points. Managed cross-border campaigns and scaled activities to support growth.