I'm a creative and data-driven marketing specialist with over a decade of experience in digital strategy, acquisition and CRO. I merge insights with out-of-the-box thinking and brand storytelling. Originally from Poland, I’ve spent the last 17 years abroad—first in the Netherlands for study and work, and now in Belgium, my new home. This international journey has shaped a broad, empathetic mindset and fueled my passion for user-centric marketing. I work on a contractor basis but I’m eager to dedicate myself to a single project both short- and long-term.

I'm a creative and data-driven marketing specialist with over a decade of experience in digital strategy, acquisition and CRO. I merge insights with out-of-the-box thinking and brand storytelling. Originally from Poland, I’ve spent the last 17 years abroad—first in the Netherlands for study and work, and now in Belgium, my new home. This international journey has shaped a broad, empathetic mindset and fueled my passion for user-centric marketing. I work on a contractor basis but I’m eager to dedicate myself to a single project both short- and long-term.

Available to hire

I’m a creative and data-driven marketing specialist with over a decade of experience in digital strategy, acquisition and CRO. I merge insights with out-of-the-box thinking and brand storytelling.

Originally from Poland, I’ve spent the last 17 years abroad—first in the Netherlands for study and work, and now in Belgium, my new home. This international journey has shaped a broad, empathetic mindset and fueled my passion for user-centric marketing. I work on a contractor basis but I’m eager to dedicate myself to a single project both short- and long-term.

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Language

Polish
Fluent
English
Fluent
Dutch
Advanced

Work Experience

Senior Growth Marketer at VirtualPools
January 1, 2025 - January 1, 2026
Freelance Marketing Expert; pool design app & sales platform for pool builders (B2B, SaaS). CRM & Website management, Email marketing + outreach strategies. Paid campaigns (Meta) + content strategy. Partnerships, social media campaigns, branding. Budget management, monthly metrics reporting & actionables.
Senior Growth Marketer at Telenet Group
January 1, 2024 - January 1, 2025
Data-driven full-funnel marketing approach with CRO & A/B testing; SEO/SEA; UX & UI Research & Design (website + mobile apps). Multi-project ownership, budget management & monthly reporting.
Digital Marketing Manager at Datylon
January 1, 2021 - January 1, 2024
Data visualization software (B2C, B2B) for chart and report designers; full digital content strategy & creation (design, copywriting, videos, ebooks, entire website), SEO/SEA, email marketing (with sales team). Partnerships, social media campaigns, branding. Budget management, monthly metrics reporting & actionables. Data-driven full-funnel marketing approach (with CRO & A/B testing). UX & UI Research & Design (website + mobile apps). Multi-project ownership, budget management & monthly reporting.
Growth & Online Mobile Marketer at Letter School
January 1, 2018 - December 31, 2019
Educational mobile apps for children to learn to read and write; ASO, email marketing, A/B testing, acquisition campaigns, social media management, content strategy planning and development.

Education

Bachelor of Communication Systems with Specialization in Marketing at International Communication & Media, HU University of Applied Sciences Utrecht (Netherlands)
January 1, 2014 - January 1, 2018
Minor in Global Branding & Cambridge English at Hogeschool van Amsterdam
January 11, 2030 - July 3, 2026

Qualifications

Growth Tribe Academy: Growth Hacking & AI Traineeship
January 1, 2019 - June 1, 2019
Google Analytics Certification
January 11, 2030 - July 3, 2026
Google Tag Manager Certification
January 11, 2030 - July 3, 2026
Google Ads Certification
January 11, 2030 - July 3, 2026

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Telecommunications