Berke Dalar

Built SEO, paid search support, landing page and tracking workflows for e-commerce, healthcare, beauty, local service and B2B-adjacent clients, focusing on measurable leads or sales actions. Reviewed product/category pages, CTA clarity, mobile UX, trust signals and post-click friction to improve conversion readiness before scaling traffic. Set up GA4/GTM tracking for key actions (WhatsApp clicks, phone calls, forms, map clicks) and used reports to separate high-intent traffic. Prepared practical action plans for owners, developers and creatives, linking campaign activity to revenue-focused next steps.

Managed WordPress CMS workflows for content-driven digital properties, including page structure, metadata, internal linking, structured fields and publishing QA across 100+ articles. Used GA4, Google Search Console, Looker Studio and CMS checks to monitor page quality, visibility signals, content performance and reporting accuracy. Coordinated website updates in an English-speaking remote team, collaborating across content, SEO and development-adjacent workflows with strong attention to detail.

Supported product, marketing and growth operations across RatRace3 and getControl.click using Jira, Trello and Notion. Translated business and marketing requirements into structured task briefs, helping bridge product, development and operations workflows. Followed task progress, clarified requirements and supported organized execution across lean, fast-moving digital product projects.