Hi Team, I am Deepali Results-driven Marketing Consultant and Strategy Specialist with a proven track record of optimizing brand visibility, managing complex stakeholder coordination, and executing high-impact promotional campaigns. Armed with a PGDM in Marketing & Operations, an organizational Chairman Award for Excellence, and strong expertise in both digital marketplace ecosystems and ground-level BTL activations, I help brands scale their market share and streamline customer acquisition. I leverage robust data analytics, MIS dashboards, and tailored marketing architectures to bridge the gap between regional market insights and sustainable commercial growth

Deepali Singh

Hi Team, I am Deepali Results-driven Marketing Consultant and Strategy Specialist with a proven track record of optimizing brand visibility, managing complex stakeholder coordination, and executing high-impact promotional campaigns. Armed with a PGDM in Marketing & Operations, an organizational Chairman Award for Excellence, and strong expertise in both digital marketplace ecosystems and ground-level BTL activations, I help brands scale their market share and streamline customer acquisition. I leverage robust data analytics, MIS dashboards, and tailored marketing architectures to bridge the gap between regional market insights and sustainable commercial growth

Available to hire

Hi Team,
I am Deepali Results-driven Marketing Consultant and Strategy Specialist with a proven track record of optimizing brand visibility, managing complex stakeholder coordination, and executing high-impact promotional campaigns. Armed with a PGDM in Marketing & Operations, an organizational Chairman Award for Excellence, and strong expertise in both digital marketplace ecosystems and ground-level BTL activations, I help brands scale their market share and streamline customer acquisition. I leverage robust data analytics, MIS dashboards, and tailored marketing architectures to bridge the gap between regional market insights and sustainable commercial growth

See more

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Marketing Consultant / Brand Specialist at Piramal Capital & Housing Finance
July 1, 2024 - Present
Strategic advisory and regional brand visibility management across multi-channel distributions to scale commercial footprint and loan portfolio growth. Plan and execute targeted localized marketing initiatives, roadshows, and BTL promotional activities to capture high-value loan segments (LAP) and generate highly qualified leads. Cross-functional orchestration with internal design, category, credit, operations, and product teams to ensure seamless deployment of assets and efficient onboarding. Market analysis and consumer trend mapping to unlock niche segments and enhance category scaling. Real-time campaign health monitoring, funnel optimization, and transaction velocity analysis via dashboards to maximize ROI and wallet share.
Brand Account Manager (Current Role Alignment) at Piramal Capital & Housing Finance
July 1, 2024 - Present
Independently manage regional brand visibility and promotional activities across multi-channel distribution networks to scale commercial reach. Coordinate end-to-end deployment of marketing creatives, content banners, physical materials, and digital assets across business catchments. Plan and execute localized target marketing campaigns to drive immediate customer acquisition, generate qualified leads, and support new product rollouts. Analyze regional consumer trends, market mapping data, and field insights to capture new business segments and drive category scaling. Track ongoing campaign health, conversion parameters, and transaction velocities utilizing dashboards. Monitor core metrics to maximize product wallet share, revenue efficiency, and portfolio growth. Collaborate with internal design, category, product, credit, operations, and technical teams to ensure smooth workflow and customer onboarding.
E-Commerce Marketing Specialist (Intern) at Mars Cosmetics
April 1, 2024 - June 1, 2024
Marketplace consulting: Advised on digital campaign structures and optimized e-commerce marketplace initiatives to enhance overall brand visibility and engagement trends. Asset coordination & SEO: Partnered with design teams to deploy high-conversion, SEO-optimized product pages and promotional banners. Brand scaling: Spearheaded influencer alignment strategies and digital client acquisition frameworks to strengthen online community performance metrics.
E-Commerce Marketing Intern at Mars Cosmetics
April 1, 2024 - June 1, 2024
Managed e-commerce brand presence, digital campaigns, and online marketplace promotions to scale visibility. Coordinated with design and content stakeholders to roll out SEO-optimized product content, banners, and digital assets. Supported influencer marketing campaigns and online customer acquisition strategies to build marketplace performance and engagement trends.
Sales & Marketing Consulting Trainee at NJ India Invest Pvt. Ltd.
May 1, 2023 - July 1, 2023
Field outreach and competitive benchmarking to map target demographics and acquire qualified B2C clients. Structured and delivered high-impact financial product presentations, leading to improved client conversion rates and seamless onboarding execution.
Sales & Marketing Trainee at NJ India Invest Pvt. Ltd.
May 1, 2023 - July 1, 2023
Field outreach & leads generation; delivered structured product presentations, assisted with client onboarding workflows, and managed relationship conversions. Tracked competitor activity and client feedback during field interactions to identify local opportunities and achieve performance goals.

Education

PGDM (Marketing & Operations) at Jagan Institute of Management Studies (JIMS), Delhi
January 11, 2030 - January 1, 2024
B.Com at University of Delhi
January 11, 2030 - January 1, 2021
PGDM (Marketing & Operations) at Jagan Institute of Management Studies (JIMS), Delhi
January 11, 2030 - January 1, 2024
B.Com at University of Delhi
January 11, 2030 - January 1, 2021
PGDM (Marketing & Operations) at Jagan Institute of Management Studies (JIMS), Delhi
January 11, 2030 - January 1, 2024
B.Com at University of Delhi
January 11, 2030 - January 1, 2021
Post Graduate Diploma in Management (PGDM) – Marketing & Operations at Jagan Institute of Management Studies (JIMS), Rohini, Delhi
January 11, 2030 - January 1, 2024
Bachelor of Commerce (B.Com.) at University of Delhi, Delhi
January 11, 2030 - January 1, 2021

Qualifications

Chairman Award for Excellence (Piramal Finance)
January 11, 2030 - July 5, 2026
2nd Prize – Event Marketing & Coordination (PHD Chamber HR Summit 2022)
January 11, 2030 - July 5, 2026
Best Performance Certification: Sphurti Project
January 11, 2030 - July 5, 2026
Best TED Talk Speaker (JIMS Talk 2022)
January 11, 2030 - July 5, 2026
Chairman Award for Excellence (Piramal Finance)
January 11, 2030 - July 5, 2026
Best Performance Certification (Sphurti Project)
January 11, 2030 - July 5, 2026
Best TED Talk Speaker (JIMS Talk 2022)
January 11, 2030 - July 5, 2026
Best Performance Certification
January 11, 2030 - July 5, 2026

Industry Experience

Financial Services, Retail, Professional Services, Media & Entertainment, Consumer Goods, Software & Internet

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

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