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Bijaya Neupane

Available to hire

Hi, I’m Bijaya Neupane, a performance marketer specializing in high-volume, low-cost lead generation on Meta and Google.

About

Hi, I’m Bijaya Neupane, a performance marketer specializing in high-volume, low-cost lead generation on Meta and Google. I own campaigns end-to-end—from creative ideation and launch to optimization and post-lead analysis—delivering measurable results for SMB clients and guiding sales handoffs with clean attribution.

Over five years, I’ve built multi-market funnels and generated 3,000+ travel inquiries at roughly $1.50–$1.90 per lead across SE Asia, Europe, and inbound-tourism markets. I love turning small budgets into efficient, scalable campaigns through rigorous testing, data-driven optimizations, and hands-on collaboration with sales teams.

  • 5 years' experience
  • Joined July 2026

Languages

  • EnglishFluent
  • NepaliAdvanced
  • HindiIntermediate

Industry experience

  • Travel & Hospitality
  • Media & Entertainment
  • Education
  • Professional Services

More experts in Kathmandu, Nepal

Work experience

Growth, Performance & CRM Lead · Zeta Tours & Travels (Gomayu / Uncover Nepal)Jan 2025 – Present · 1 yr 11 mos

Own end-to-end paid acquisition across Meta and Google for Gomayu and Uncover Nepal; generated 3,000+ travel inquiries at roughly $1.50–1.90 per lead across Vietnam, Thailand, Bali, Maldives, and European audiences. Build multi-market lead-gen funnels (form-fill + WhatsApp/Messenger), then analyzed lead quality post-handoff to tighten targeting and lower cost-per-qualified-lead. Designed Zoho CRM from scratch—lead, contact, and deal modules with campaign, source, and destination attribution—aligning marketing output with the sales pipeline.

Marketing Strategist — Performance, SEO & Education Ops · Digital GurkhaApr 2021 – Dec 2024 · 3 yrs 9 mos

Ran Meta and Google campaigns for the agency’s client base—11.4M+ cumulative impressions on core accounts; scaled a testimonial-video campaign to 4.5M impressions / 2.06M reach for ~$164. Led the education department (team of 5) and recovered declining enrollments by rebuilding ad concepts, sales scripts, and a 6-touch follow-up system; delivered 2,000+ hours of hands-on marketing training. Oversaw SEO and content initiatives that boosted organic growth for multiple clients, including a Nepal medical client and Australian e-commerce store.

Education

Bachelor of Business Studies (BBS) · Tribhuvan University2020 – 2024

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