MS

Mihir Sanjay Soni

Available to hire

Hi, I’m Mihir Soni, a freelance digital marketing consultant specializing in paid media and e-commerce growth for fashion, home goods, and lifestyle brands.

About

Hi, I’m Mihir Soni, a freelance digital marketing consultant specializing in paid media and e-commerce growth for fashion, home goods, and lifestyle brands. I manage paid campaigns, Shopify store oversight, and data-driven reporting independently, delivering measurable improvements for client brands. Based in Galway, Ireland, I offer remote freelance and contract engagements and thrive on CRO, A/B testing, and transparent stakeholder communication, consistently meeting deadlines and driving revenue with minimal team reliance.

  • 1 year's experience
  • Joined July 2026

Industry experience

  • Retail
  • Real Estate & Construction
  • Manufacturing
  • Media & Entertainment
  • Professional Services
  • Other

Work experience· 5 roles

Digital Marketing Intern · Krishna Rajaram Ashtekar Jewellers - Pune, IndiaFeb 2025 – May 2025 · 4 mos

Rebuilt and standardized local SEO profiles showroom-wide; boosted 30–60% increase in customer reviews and engagement; drove showroom foot traffic via tailored Google Ads and Meta Ads campaigns across 11 locations; managed online reputation by monitoring and responding to reviews.

Business Development & Pipeline Support · Arriba Labs - Pune, IndiaApr 2024 – Dec 2024 · 9 mos

Expanded prospect pipeline by 1,000+ CRM-qualified leads in e-commerce verticals via outbound workflows; ensured zero-friction handoffs between marketing and sales by self-managing scheduling and stakeholder liaison.

Digital Marketing Specialist · Arriba Labs - Pune, IndiaApr 2024 – Dec 2024 · 9 mos

Oversaw The India Craft House Shopify store, ensuring order-to-inventory accuracy and proactive fulfillment monitoring; delivered 40%+ ROAS gains through continuous A/B testing and bid-strategy optimization across Google Ads and Meta Ads; drove full-funnel revenue growth across 4–5 accounts; built consolidated reporting dashboards and led on-site CRO improvements.

Social Media Intern · BeyondWalls - Pune, IndiaJan 2024 – Mar 2024 · 3 mos
Digital Marketing Specialist · Arriba Labs - Pune, IndiaApr 2023 – Dec 2023 · 9 mos

Education

Bachelor of Business Administration (BBA) · MES Senior College (SPPU) - Pune, India2021 – 2024
MSc in Digital Marketing · University of Galway - Galway, Ireland2025 – 2026

Certifications and awards

Google Ads Search Certification2030 – 2026
Google Analytics 4 Certification2030 – 2026
Google Ads Apps Certification2030 – 2026
Email Marketing Certification - HubSpot Academy2030 – 2026

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