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I’m a marketing and communications specialist with over 15 years of experience shaping brand narratives and driving growth through strategic campaigns and social media. I love turning data into engaging stories, building targeted approaches, and leading teams to deliver memorable experiences. I’m known for my communication skills, creative problem-solving, and ability to connect with audiences to drive business results. I thrive in client‑focused environments and apply modern sales approaches that foster relationships and revenue without relying on hard-sell tactics.…I’m a marketing and communications specialist with over 15 years of experience shaping brand narratives and driving growth through strategic campaigns and social media. I love turning data into engaging stories, building targeted approaches, and leading teams to deliver memorable experiences. I’m known for my communication skills, creative problem-solving, and ability to connect with audiences to drive business results. I thrive in client‑focused environments and apply modern sales approaches that foster relationships and revenue without relying on hard-sell tactics.

Agata K. Beresford

Social Media Manager, Brand Strategist, Marketing Strategist, +2

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I’m a marketing and communications specialist with over 15 years of experience shaping brand narratives and driving growth through strategic campaigns and social media. I love turning data into engaging stories, building targeted approaches, and leading teams to deliver memorable experiences. I’m known for my communication skills, creative problem-solving, and ability to connect with audiences to drive business results. I thrive in client‑focused environments and apply modern sales approaches that foster relationships and revenue without relying on hard-sell tactics.…I’m a marketing and communications specialist with over 15 years of experience shaping brand narratives and driving growth through strategic campaigns and social media. I love turning data into engaging stories, building targeted approaches, and leading teams to deliver memorable experiences. I’m known for my communication skills, creative problem-solving, and ability to connect with audiences to drive business results. I thrive in client‑focused environments and apply modern sales approaches that foster relationships and revenue without relying on hard-sell tactics.

Available to hire

I’m a marketing and communications specialist with over 15 years of experience shaping brand narratives and driving growth through strategic campaigns and social media. I love turning data into engaging stories, building targeted approaches, and leading teams to deliver memorable experiences.

I’m known for my communication skills, creative problem-solving, and ability to connect with audiences to drive business results. I thrive in client‑focused environments and apply modern sales approaches that foster relationships and revenue without relying on hard-sell tactics.

Skills

Branding

Copywriting

Experience Level

Branding

Expert

Copywriting

Expert

Work Experience

Brand Engagement Specialist & Team Leader at Groove Yard Event Management Company

July 1, 2023 - Present

Developed and implemented innovative marketing strategies to boost brand visibility and audience engagement. Conducted market research to identify trends and consumer insights, translating data into actionable campaigns. Created detailed customer profiles to support targeted outreach. Analyzed performance data to provide strategic recommendations for product development and marketing optimization. Prepared comprehensive reports for clients. Led a team of eight, overseeing daily operations and on-site event execution.

Account Manager - Armani Beauty (Sales Focus) at L'Oréal Luxe, Brown Thomas - Dundrum, Dublin

October 1, 2022 - July 1, 2023

Drove sales growth through personalized consultations and advanced sales techniques. Built strong client relationships, driving repeat business and loyalty. Analyzed sales data to identify opportunities and implemented strategies to boost revenue. Mentored new team members on sales techniques and customer engagement.

Volunteer Coordinator at Make-A-Wish Foundation

February 1, 2022 - Present

Coordinate communications with wish families, enhancing the overall experience through personalized support. Compile detailed reports to assist the wish granter team, contributing to seamless operations.

Social Media Manager & Marketing Specialist at FBT Gyms, The Break Room, Swords, The Vault

October 1, 2021 - November 1, 2022

Designed and managed social media marketing campaigns, increasing audience engagement. Conducted competitive research to inform content strategies. Analyzed social media insights to optimize campaigns for better performance. Maintained brand consistency across platforms, collaborating with stakeholders.

Multibrand & Digital Media Specialist at L'Oréal Luxe

July 1, 2016 - September 1, 2022

Developed and executed digital marketing campaigns to enhance brand visibility. Created compelling content for social media platforms, aligned with brand guidelines. Coordinated promotional events to boost product visibility and sales. Provided strategic insights from market analysis, influencing marketing decisions.