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SEO Specialist with 5+ years of experience driving organic growth through data-driven content strategies. I specialize in keyword research, competitor analysis, content planning, on-page optimization, and performance tracking — always with a focus on creating content that genuinely helps users make informed decisions while supporting business goals. I built my background in highly competitive, regulated industries (iGaming, sports betting, and casino), working closely with cross-functional teams — including writers, editors, designers, and stakeholders — to deliver content aligned with Google’s best practices, E-E-A-T, and search intent. This experience translates well into other demanding sectors like renewable energy, where trust, accuracy, and long-term relationships are key. I’m particularly interested in the role of solar energy in the broader energy transition, and in applying SEO strategies to make reliable, easy-to-understand information about solar more accessible to both homeowners and businesses.…SEO Specialist with 5+ years of experience driving organic growth through data-driven content strategies. I specialize in keyword research, competitor analysis, content planning, on-page optimization, and performance tracking — always with a focus on creating content that genuinely helps users make informed decisions while supporting business goals. I built my background in highly competitive, regulated industries (iGaming, sports betting, and casino), working closely with cross-functional teams — including writers, editors, designers, and stakeholders — to deliver content aligned with Google’s best practices, E-E-A-T, and search intent. This experience translates well into other demanding sectors like renewable energy, where trust, accuracy, and long-term relationships are key. I’m particularly interested in the role of solar energy in the broader energy transition, and in applying SEO strategies to make reliable, easy-to-understand information about solar more accessible to both homeowners and businesses.

Francisco Leonor

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SEO Specialist with 5+ years of experience driving organic growth through data-driven content strategies. I specialize in keyword research, competitor analysis, content planning, on-page optimization, and performance tracking — always with a focus on creating content that genuinely helps users make informed decisions while supporting business goals. I built my background in highly competitive, regulated industries (iGaming, sports betting, and casino), working closely with cross-functional teams — including writers, editors, designers, and stakeholders — to deliver content aligned with Google’s best practices, E-E-A-T, and search intent. This experience translates well into other demanding sectors like renewable energy, where trust, accuracy, and long-term relationships are key. I’m particularly interested in the role of solar energy in the broader energy transition, and in applying SEO strategies to make reliable, easy-to-understand information about solar more accessible to both homeowners and businesses.…SEO Specialist with 5+ years of experience driving organic growth through data-driven content strategies. I specialize in keyword research, competitor analysis, content planning, on-page optimization, and performance tracking — always with a focus on creating content that genuinely helps users make informed decisions while supporting business goals. I built my background in highly competitive, regulated industries (iGaming, sports betting, and casino), working closely with cross-functional teams — including writers, editors, designers, and stakeholders — to deliver content aligned with Google’s best practices, E-E-A-T, and search intent. This experience translates well into other demanding sectors like renewable energy, where trust, accuracy, and long-term relationships are key. I’m particularly interested in the role of solar energy in the broader energy transition, and in applying SEO strategies to make reliable, easy-to-understand information about solar more accessible to both homeowners and businesses.

Available to hire

SEO Specialist with 5+ years of experience driving organic growth through data-driven content strategies. I specialize in keyword research, competitor analysis, content planning, on-page optimization, and performance tracking — always with a focus on creating content that genuinely helps users make informed decisions while supporting business goals.

I built my background in highly competitive, regulated industries (iGaming, sports betting, and casino), working closely with cross-functional teams — including writers, editors, designers, and stakeholders — to deliver content aligned with Google’s best practices, E-E-A-T, and search intent. This experience translates well into other demanding sectors like renewable energy, where trust, accuracy, and long-term relationships are key.

I’m particularly interested in the role of solar energy in the broader energy transition, and in applying SEO strategies to make reliable, easy-to-understand information about solar more accessible to both homeowners and businesses.

Skills

SEO

Experience Level

SEO

Expert

Language

Portuguese

Fluent

English

Intermediate

Spanish; Castilian

Intermediate

French

Beginner

Italian

Beginner

Work Experience

SEO Specialist at 22BET

November 1, 2024 - May 31, 2025

From November 2024 to May 2025, I was responsible for restructuring the 22Bet blog, successfully restored page indexing within a short period of time. The project was short-term due to a large layoff.

SEO / Content Manager at GDM

September 1, 2023 - Present

Starting in Autumn 2023, I was responsible for bringing casadeapuestas.io back to life. The goal was to compete with the top affiliate websites in Spain, achieving first-page rankings for numerous keywords through Experience, Expertise, Authoritativeness, and Trustworthiness.

Marketing Assistant at 0Gaming

January 1, 2021 - Present

In January 2021, I joined 0Gaming as a Marketing Assistant, supporting the SEO team on lasvegascasino.com. The website later achieved first-page rankings on Google for competitive keywords such as #las vegas casino online.