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I'm a content and SEO professional with over a decade of hands-on experience and a track record of turning complex marketing problems into working software. I combine deep content and SEO knowledge with practical software development skills to ship AI-powered tooling that drives real business results. Outside work, I founded Digi Agency, a live SaaS product with six AI-powered marketing tools built on Gemini via Google Cloud, and I built internal software at Paramount Digital used daily by the content team. I am passionate about turning marketing challenges into scalable, data-driven solutions.…I'm a content and SEO professional with over a decade of hands-on experience and a track record of turning complex marketing problems into working software. I combine deep content and SEO knowledge with practical software development skills to ship AI-powered tooling that drives real business results. Outside work, I founded Digi Agency, a live SaaS product with six AI-powered marketing tools built on Gemini via Google Cloud, and I built internal software at Paramount Digital used daily by the content team. I am passionate about turning marketing challenges into scalable, data-driven solutions.

Jack Watson

Content Producer, Content Creator, Brand Strategist, +2

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I'm a content and SEO professional with over a decade of hands-on experience and a track record of turning complex marketing problems into working software. I combine deep content and SEO knowledge with practical software development skills to ship AI-powered tooling that drives real business results. Outside work, I founded Digi Agency, a live SaaS product with six AI-powered marketing tools built on Gemini via Google Cloud, and I built internal software at Paramount Digital used daily by the content team. I am passionate about turning marketing challenges into scalable, data-driven solutions.…I'm a content and SEO professional with over a decade of hands-on experience and a track record of turning complex marketing problems into working software. I combine deep content and SEO knowledge with practical software development skills to ship AI-powered tooling that drives real business results. Outside work, I founded Digi Agency, a live SaaS product with six AI-powered marketing tools built on Gemini via Google Cloud, and I built internal software at Paramount Digital used daily by the content team. I am passionate about turning marketing challenges into scalable, data-driven solutions.

Available to hire

I’m a content and SEO professional with over a decade of hands-on experience and a track record of turning complex marketing problems into working software. I combine deep content and SEO knowledge with practical software development skills to ship AI-powered tooling that drives real business results.

Outside work, I founded Digi Agency, a live SaaS product with six AI-powered marketing tools built on Gemini via Google Cloud, and I built internal software at Paramount Digital used daily by the content team. I am passionate about turning marketing challenges into scalable, data-driven solutions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Content Executive at Paramount Digital

December 1, 2023 - Present

Built Copy Engine, a browser-based copy analysis tool with real-time passive voice detection, readability scoring, Flesch Reading Ease analysis, SEO keyword density tracking, audience profile matching, and a version diff tool with score delta. Developed Claude Code skills (SEO blog brief generator, full-page content audit tool, and an FAQ schema markup creator). Managed full marketing campaigns for multiple clients and led content strategy planning, keyword monitoring, and cross-team AI tool adoption.

Senior Copywriter / Head of Content at House Digital

January 1, 2022 - November 1, 2023

Led content production for 40+ clients across multiple sectors; built and managed a team of six writers; introduced SEO-driven content frameworks; collaborated with account managers to manage workloads, deadlines, and quality.

Content Producer at B&M Stores

July 1, 2017 - December 1, 2021

Managed online product listings across 20+ departments with accurate pricing, imagery, and SEO metadata for a site with 16M+ weekly views; created 15,000+ product listings and contributed to blogs, news articles, and promos; collaborated with social, PR, photography, and buying teams.

Content Producer at Squawka

October 1, 2013 - March 1, 2017

Wrote 13,650 news and analysis articles, the most in company history, using data-driven analysis to inform features; managed the company Twitter account (700k+ followers) and contributed to a platform delivering billions of clicks.