I’m a resourceful digital marketing professional with 3+ years of experience creating and orchestrating comprehensive marketing campaigns across web, SEO, database marketing, and social media advertising. I enjoy turning data into action—using Google Analytics to monitor performance, find key optimization opportunities, and continuously improve results. I’m also hands-on with growth experiments, running A/B testing on creatives and landing pages to boost click-through rates and conversions. With a strong mix of campaign management, performance optimization, and an interest in AI tools, I’m excited to help Foxelli Group scale funnels and achieve measurable business goals.

Sh Ruti Singh

I’m a resourceful digital marketing professional with 3+ years of experience creating and orchestrating comprehensive marketing campaigns across web, SEO, database marketing, and social media advertising. I enjoy turning data into action—using Google Analytics to monitor performance, find key optimization opportunities, and continuously improve results. I’m also hands-on with growth experiments, running A/B testing on creatives and landing pages to boost click-through rates and conversions. With a strong mix of campaign management, performance optimization, and an interest in AI tools, I’m excited to help Foxelli Group scale funnels and achieve measurable business goals.

Available to hire

I’m a resourceful digital marketing professional with 3+ years of experience creating and orchestrating comprehensive marketing campaigns across web, SEO, database marketing, and social media advertising. I enjoy turning data into action—using Google Analytics to monitor performance, find key optimization opportunities, and continuously improve results.

I’m also hands-on with growth experiments, running A/B testing on creatives and landing pages to boost click-through rates and conversions. With a strong mix of campaign management, performance optimization, and an interest in AI tools, I’m excited to help Foxelli Group scale funnels and achieve measurable business goals.

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Experience Level

Expert

Language

English
Advanced

Work Experience

Digital Marketing Executive at Seventh Sense Artificial Intelligence
July 1, 2022 - February 1, 2025
Planned and executed web, SEO, database marketing, and social media advertising campaigns. Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks, increasing brand awareness and social media engagement. Utilized Google Analytics to monitor and analyze content success and identify opportunities for improvement. Implemented A/B testing strategies for ad creatives and landing pages, leading to significant improvements in click-through and conversion rates.
HR & Admin at Seventh Sense Artificial Intelligence
May 1, 2019 - June 1, 2022
Organized and maintained personnel records, prepared HR documents, and coordinated with internal departments to compile monthly reports. Managed calendars, scheduled appointments, arranged internal and external meetings, and prepared documents for company events. Assisted with procurement and other ad-hoc administrative duties.
Secretary (Secretary/Recruitment Centre) at SecretARy/ Singapore Cruise Centre
January 1, 2018 - March 31, 2019
Disseminated monthly reports to internal departments and compiled/distributed CEO reports to the Board of Directors post-compilation. Managed executive calendars and coordinated appointments and meetings as directed. Documented meeting minutes and circulated them prior to CEO approval. Facilitated procurement using SAP software to generate purchase requisitions and purchase orders. Supported administrative duties including claims processing, ad-hoc travel arrangements, and coordination for executive communications and events.
Secretary at Singapore Cruise Centre
January 1, 2018 - March 1, 2019
Managed correspondence, maintained records, scheduled appointments, and coordinated meetings. Provided administrative support to enhance office productivity.
Admin Executive at The Tanglin Club
August 1, 2014 - July 1, 2017
Handled various administrative duties including payroll, attendance tracking, recruitment, and scheduling of interviews and meetings.
HR and Admin Assistant at Heli S.A Aviation Pte Ltd
November 1, 2011 - July 31, 2014
Processed payroll including tracking attendance versus schedules, and managed Central Provident Fund (CPF) submissions. Administered medical certificates, leave, and public holiday applications and records. Facilitated recruitment processes including advertising and managing interviews. Handled tax clearance for foreign employees and conducted walk-in interviews. Developed job descriptions using Microsoft Excel, responded to inbound inquiries by phone, generated payslips for day/night shift workers, and handled general clerical duties such as filing, photocopying, mailing, and maintaining hard-copy and electronic records. Coordinated onboarding and internship programs and maintained compliance paperwork for compensation and employment verification with external agencies.
HR and Admin Assistant at Heli S.S Aviation Pte Ltd
November 1, 2011 - July 1, 2014
Provided comprehensive administrative support, coordinated HR-related matters, and managed employee records, payroll, and recruitment processes.

Education

Associate of Applied Science at Kaplan Institute
February 1, 2022 - July 8, 2026
Diploma at Gov. University, New Delhi, India
August 1, 2017 - August 1, 2017
Diploma, Business Administration at Kaplan Institute
January 11, 2030 - September 10, 2026
A’ Levels at Gov. University - New, Delhi (Kaplan Institute / Government University - New, Delhi as provided)
January 11, 2030 - September 10, 2026
A’ Levels at Meerabai Polytechnic
January 11, 2030 - September 10, 2026

Qualifications

Google Marketing Certification
January 11, 2030 - July 8, 2026
Google Analytics Expertise
January 11, 2030 - July 8, 2026
Google Marketing Professional
January 11, 2030 - September 10, 2026

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Education, Other