Graphic Designer with experience in Dentsu Malaysia and agency/in-house roles, developing social media content through design, motion (reels/animation), and production support. Skilled in translating brand objectives into visually engaging assets across social, web, DOOH, and print. Has cross-industry exposure through campaign activations (e.g., KLIA airport activations), K-pop-related video production, 3D mascot collaboration, and festive fashion/apparel projects. Experienced in coordinating with external partners and managing selected projects end-to-end.

Luoyi Ooi

Graphic Designer with experience in Dentsu Malaysia and agency/in-house roles, developing social media content through design, motion (reels/animation), and production support. Skilled in translating brand objectives into visually engaging assets across social, web, DOOH, and print. Has cross-industry exposure through campaign activations (e.g., KLIA airport activations), K-pop-related video production, 3D mascot collaboration, and festive fashion/apparel projects. Experienced in coordinating with external partners and managing selected projects end-to-end.

Available to hire

Graphic Designer with experience in Dentsu Malaysia and agency/in-house roles, developing social media content through design, motion (reels/animation), and production support. Skilled in translating brand objectives into visually engaging assets across social, web, DOOH, and print.

Has cross-industry exposure through campaign activations (e.g., KLIA airport activations), K-pop-related video production, 3D mascot collaboration, and festive fashion/apparel projects. Experienced in coordinating with external partners and managing selected projects end-to-end.

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Work Experience

Graphic Designer at Dentsu Malaysia
May 1, 2024 - Present
Developed social media content through design, animation, reels, and production shoots. Created creative proposals and collaborated with clients to deliver visually engaging content aligned with brand objectives, including managing selected projects and coordinating with external partners.
Graphic Designer at Eight Banners
September 1, 2023 - May 1, 2024
Developed creative concepts, social content, and motion graphics from proposal to execution. Managed photography direction and post-production, supported branding projects, and contributed to visual identity development.
Graphic Designer at Recreate (Global Advertising Agency)
January 1, 2023 - September 1, 2023
Produced global advertising creative including design and graphic execution from proposal to delivery. Supported branding-related visual work and assisted with photography direction and post-production as needed.
Graphic Design / Digital Marketing Agency (role not specified) at Digital Marketing Agency
June 1, 2022 - Present
Handled social media content and visual design for REKA: BAR, covering Instagram posts, announcements, event promotions, seasonal menu content, and reels editing. Coordinated with photography and supported outlet advertisement creative and ongoing social media management.
In-House Designer at REKA: BAR
June 1, 2022 - Present
Managed social media content and visual design, including Instagram feed layouts, official announcements, event previews, guest shift promotions, seasonal menus, and reels editing. Progressed from freelance to full-time, taking on wider responsibilities including photographer coordination, outlet advertisements, and overall social media management; also created and supported marketing materials for the bar.

Education

B.A. in Visual Communication Design at Tsinghua University
August 1, 2018 - June 1, 2022
B.A. in Visual Communication Design at Tsinghua University
August 1, 2018 - June 30, 2022

Qualifications

China Government Scholarship (Full Scholarship)
August 1, 2018 - July 9, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Government, Retail