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I’m a marketing professional with experience across a range of industries, specialising in B2C marketing, social media and digital marketing, and communications. I bring campaign management strengths across social media, content creation, email marketing, copywriting, partnerships, and website content management. Currently, I work as a Social Media and Digital Consultant at a leading PR agency in Adelaide, managing campaigns across multiple clients. I’m proactive, adaptable, and collaborative, with strong stakeholder management skills and a focus on delivering engaging campaigns and meaningful results.…I’m a marketing professional with experience across a range of industries, specialising in B2C marketing, social media and digital marketing, and communications. I bring campaign management strengths across social media, content creation, email marketing, copywriting, partnerships, and website content management. Currently, I work as a Social Media and Digital Consultant at a leading PR agency in Adelaide, managing campaigns across multiple clients. I’m proactive, adaptable, and collaborative, with strong stakeholder management skills and a focus on delivering engaging campaigns and meaningful results.

Elizabeth Long

Digital Marketer, Marketing Automation Specialist, Social Media Manager, +3

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I’m a marketing professional with experience across a range of industries, specialising in B2C marketing, social media and digital marketing, and communications. I bring campaign management strengths across social media, content creation, email marketing, copywriting, partnerships, and website content management. Currently, I work as a Social Media and Digital Consultant at a leading PR agency in Adelaide, managing campaigns across multiple clients. I’m proactive, adaptable, and collaborative, with strong stakeholder management skills and a focus on delivering engaging campaigns and meaningful results.…I’m a marketing professional with experience across a range of industries, specialising in B2C marketing, social media and digital marketing, and communications. I bring campaign management strengths across social media, content creation, email marketing, copywriting, partnerships, and website content management. Currently, I work as a Social Media and Digital Consultant at a leading PR agency in Adelaide, managing campaigns across multiple clients. I’m proactive, adaptable, and collaborative, with strong stakeholder management skills and a focus on delivering engaging campaigns and meaningful results.

Available to hire

I’m a marketing professional with experience across a range of industries, specialising in B2C marketing, social media and digital marketing, and communications. I bring campaign management strengths across social media, content creation, email marketing, copywriting, partnerships, and website content management.

Currently, I work as a Social Media and Digital Consultant at a leading PR agency in Adelaide, managing campaigns across multiple clients. I’m proactive, adaptable, and collaborative, with strong stakeholder management skills and a focus on delivering engaging campaigns and meaningful results.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Social Media and Digital Consultant at Hughes PR

January 1, 2026 - Present

Client account management and liaison, supporting copywriting and content creation for a variety of clients while aligning deliverables to each brand voice and guidelines. Managed end-to-end digital marketing campaigns (website, mobile, email, and direct mail) including strategic planning and reporting with recommendations based on performance. Delivered trigger-based and automated campaigns using PBS, Adobe Journey Optimizer, and Adobe Experience Manager. Conducted research, reporting, and analysis (e.g., Google Analytics, PBS) to establish ROI and recommend improvements. Performed A/B testing, audience segmentation, and campaign optimization. Managed stakeholder relationships and social media management, contributed to content creation, and supported DM/EDM marketing activities.

Social Media and Digital Consultant at Hughes PR

January 1, 2022 - July 9, 2026

Client account management and liaison, including copywriting and content creation across a variety of clients, ensuring content matches each brand’s voice and guidelines. Managed end-to-end digital marketing campaigns (website, mobile, email, direct mail), including trigger-based campaigns using tools such as PBS, Adobe Journey Optimizer and Adobe Experience Manager. Conducted research, reporting, and ROI analysis using Google Analytics and PBS, with recommendations for future campaigns. Delivered automated campaigns based on criteria, performing A/B testing, audience segmentation and optimisation. Provided stakeholder management, social media management, content creation, and DM marketing; supported marketing strategy, website content management, and web page development.

Marketing & Promotions / Marketing Coordinator (multiple roles)

January 1, 2018 - January 1, 2020

Performed end-to-end campaign management, including planning, execution, and reporting. Developed marketing plans, managed social media, writing for social/web/blogs and media content planning aligned to marketing strategy. Supported sponsorship sourcing and opportunities, complaints management, and landing page development. Conducted competitor analysis and market research (surveys and analysis) to improve membership programs. Coordinated promotional rollouts and assisted with content and event-related marketing tasks.

Marketing Coordinator / Marketing & Promotions Coordinator (multiple roles) at Various organizations (Ryan Group / Mitchellton / Jayco / Associated accounts as listed)

January 1, 2018 - January 1, 2022

Worked across multiple businesses, leading and supporting account work across Australian and New Zealand markets (Ryan Group: Jayco and Mitchellton) while also supporting a range of clients including an automotive/hospitality/brewery and leisure-related entities. Managed multiple social media accounts including paid social marketing, managed ambassadors/influencers (onboarding, contract negotiation/delivery management), and coordinated promotional calendars for multiple businesses. Managed agency relationships (PR, SEO, web): provided feedback, proofreading, and managed WIPs and invoicing. Liaised with designers and printers for POS, implemented refreshed POS, and supported campaign rollouts across dealerships. Wrote copy for social, web, blogs, and media; coordinated content planning aligned with marketing strategy. Produced and presented ideas to the executive team, including market research initiatives (surveys and analyses) to improve membership programs, and ran weekly competitor

Social Media and Digital Marketing Specialist at Awareness SuperDigital

January 1, 2016 - January 1, 2022

Crafted go-to-market plans and supported multiple marketing initiatives. Owned account management for sponsors and partners, and created and edited marketing briefs. Managed social media accounts (including paid social), managed ambassadors/influencers (onboarding, negotiation, deliverables, and contracts), and handled promotional calendars for multiple businesses. Liaised with internal departments and external agencies for campaigns and creative execution, including web/social/print/PR copywriting. Coordinated website/WordPress CMS updates, campaign monitoring, email marketing (Mailchimp), reporting and executive presentations, and market research initiatives.

Social Media and Digital Marketing Specialist at Aware Super / Aureware (as listed: Aw are Super / SuperDig it al)

January 1, 2016 - January 1, 2018

Supported content creation and digital marketing initiatives including web, blog, and landing page writing/development. Conducted strategic planning and reporting with recommendations for prospects, members, and employers. Implemented and supported campaign management (web, email, and other channels) and trigger-based automation using tools such as PB S, Adobe Journey Optimizer, and Adobe Experience Manager. Carried out A/B testing, audience segmentation, and campaign optimization. Coordinated stakeholder management, social media management, and content creation; delivered automated campaign sets based on defined criteria; and contributed to analytics and performance reporting to improve outcomes.