Angus Cheung

Led and managed the social media team, owning end-to-end growth strategy and execution across brand, ecosystem, and community initiatives. Served as primary copywriter and growth owner for Gate’s main X handle, ensuring creator/KOL-style messaging and campaign narrative alignment. Coordinated with cross-functional stakeholders (Brand/Social/Product/BD/Event) to integrate social content with major milestones and launches. Built content strategies for KOL/influencer amplification, including collaboration posts and partner spotlights. Increased X engagement rate from 2.7% to 5.1% within four weeks via improved hooks, formats, and cadence. Created diverse content types (branded content, news updates, in-depth reports, memes) and produced partnership/comarketing content featuring high-profile ecosystem participants (e.g., Oracle Red Bull Racing, Michael Saylor). Leveraged AI image generation to scale creative production while maintaining brand consistency. Owned social insights and perfor

Planned and executed co-marketing and KOL-style campaign activations across the Cronos ecosystem, partnering with teams across DEXs, perps, lending protocols, memecoins, AI agent launchpads, and Layer 2 solutions to drive visibility and participation. Advised on incubation projects for campaign strategy and creator/influencer engagement to improve on-chain outcomes. Coordinated Twitter/YouTube influencer collaborations end-to-end: sourced candidates, negotiated deliverables, aligned messaging to campaign goals, and ensured successful execution. Maintained relationships with 80+ Cronos ambassadors. Owned social insights/performance reporting and coordinated with design and community ops to translate product updates into high-performing campaign assets and community-ready content. Designed and executed social growth and monetization campaigns, including giveaways and token/NFT-gated mechanics on Galxe. Managed bridging campaigns (monitoring community sentiment, collecting feedback, repor

Managed community growth across Discord and Twitter, increasing followers from 2,000 to over 5,000 and 10,000. Launched a community leaderboard (Zealy), designed tasks to boost engagement, and ran weekly topics to increase Discord visits and interaction. Provided bug reports to product teams. Core organizer of a gaming tournament with USD 1,500 in prizes; proposed and executed event timelines; collaborated with other gaming/NFT projects. Created and managed multi-platform content (Twitter, Medium) including event promotion copy and Web3/degens-style meme content. Researched trending gamefi projects, focusing on tokenomics and launch strategies, and shared updates with functional teams.