I’m a seasoned Creative Art Director and Illustrator with 10+ years of experience partnering with global brands to solve communication challenges through strong concepting, visual storytelling, and craft-led design. I bring strategy into the creative process so every deliverable not only looks exceptional, but also lands with meaning.…

Manuel Rey

I’m a seasoned Creative Art Director and Illustrator with 10+ years of experience partnering with global brands to solve communication challenges through strong concepting, visual storytelling, and craft-led design. I bring strategy into the creative process so every deliverable not only looks exceptional, but also lands with meaning.…

Available to hire

I’m a seasoned Creative Art Director and Illustrator with 10+ years of experience partnering with global brands to solve communication challenges through strong concepting, visual storytelling, and craft-led design. I bring strategy into the creative process so every deliverable not only looks exceptional, but also lands with meaning.

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Skills

Experience Level

Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Creative/Art Director at NOW SCREEN
September 1, 2020 - Present
Helped the creative team develop campaigns for Australian and New Zealand markets, with additional overseas projects. Delivered creative direction across multi-channel brand work aligned to client needs.
Freelancer Creative/Art Director at One Green Bean | Freelancer
April 1, 2020 - April 1, 2020
Partnered with a Freelancer Copywriter to develop a creative pitch, including concept development and visual direction. Contributed across digital and social deliverables: content creation and curation, social assets, eDMs, banners, website design support, and presentation materials.
Freelancer Creative/Art Director at VCCP | Freelancer
January 1, 2020 - March 1, 2020
Supported a solo Copywriter across multiple creative pitches. Produced proactive ideas for brands to help Australians during the bush fire crisis, delivering campaign concepts and supporting visuals. Worked across end-to-end brand and creative needs including graphic design and illustration support.
Freelancer Creative/Art Director at FOX EDGE AGENCY
December 1, 2019 - December 31, 2019
Covered for an Art Director on marriage leave and worked on the rebrand for Harris Coffee Roasters, plus additional rebrand and creative tasks for other client accounts.
Freelancer Creative/Art Director at FOX EDGE Agency | Freelancer
December 1, 2019 - December 1, 2019
Covered for an Art Director on marriage leave and helped drive the rebrand for Harris Coffee Roasters, among other projects. Contributed to concepting, art direction, and production support for brand assets and campaign needs.
Freelancer Creative/Art Director at HOST / HAVAS
September 1, 2019 - November 30, 2019
Assisted a solo Copywriter on the development of a Christmas campaign for Stockland and contributed to broader campaign creative direction alongside other initiatives.
Freelancer Creative/Art Director at HOST / HAVAS | Freelancer
September 1, 2019 - November 1, 2019
Assisted a solo Copywriter on development of a Christmas campaign for Stockland, plus additional supporting creative work for listed clients. Worked on campaign creative development and execution support.
Freelancer Creative/Art Director at THE STORY ROOM DIGITAL AGENCY
May 1, 2019 - August 31, 2019
Freelanced in Miami supporting creative and art direction needs across media entertainment clients, including work spanning Discovery Channel/Discovery Kids and other brand content initiatives.
Freelancer Creative/Art Director at The Story Room Digital Agency | Freelancer
May 1, 2019 - August 1, 2019
Worked on creative development for entertainment clients (Discovery Channel and Discovery Kids among others). Produced digital content with a focus on fast social media immersion and adapting content formats for platform performance.
Freelancer Creative/Art Director at RAPP | CREATIVE/ART DIRECTOR
May 1, 2018 - April 30, 2019
Working across a wide range of clients, contributed as senior creative oversight across multiple junior teams. Created and curated digital content with an emphasis on rapid social immersion for Discovery Channel.
Freelancer Creative/Art Director at RAPP | CREATIVE/ART DIRECTOR
May 1, 2018 - April 30, 2019
Worked as part of a senior creative team covering multiple junior teams. Curated and created fast-moving digital content for social platforms (notably Discovery Channel), aligning visual direction with platform speed and audience engagement requirements.
Creative/Art Director at RAPP | Freelancer
May 1, 2018 - April 1, 2019
Senior creative role working across a wide range of clients. Led and oversaw work of three junior teams. Curated and created digital content for Discovery Channel remotely, focusing on rapid social immersion across platforms.
Freelancer Creative/Art Director at ALMACÉN
April 1, 2018 - April 30, 2018
Provided art direction support immediately after leaving a previous creative agency—helping on Honda’s newest digital campaign for a short-term engagement focused on campaign visuals.
Freelancer Creative/Art Director at ALMACÉN | Freelancer
April 1, 2018 - April 1, 2018
Supported art direction for Honda’s newest digital campaign for a one-month engagement, contributing to visual direction and creative execution.
Creative/Art Director at DDB Argentina
August 1, 2013 - March 1, 2018
Built early creative career through senior team work with strong digital focus, including overseeing creative deliverables for major brands such as BBVA. Worked across brand, digital, and campaign communications with an emphasis on fully integrated execution.
Art Direction at COLORSENS Argentina
January 1, 2012 - July 1, 2013
Worked around fashion films and music videos—handling design of scenography for photo shoots, wardrobe and props oversight, and location research to support production needs.

Education

AI Fundamentals (Google Course certificate) at Coursera
January 1, 2026 - January 1, 2026
Pearson Test of English (General Training) at Sydney Pearson Professional Test Center
January 1, 2024 - January 1, 2024
Creative Advertising at University of Palermo
January 1, 2009 - January 1, 2013
AI Fundamentals (Google Course Certificate) at Coursera
January 1, 2026 - January 1, 2026
Professional Test of English (General Training) / English Language and Literature (IELTS) at Sydney Pearson Professional Test Center
January 1, 2024 - January 1, 2024
Bachelor’s degree in Advertising Art Direction at University of Palermo
January 1, 2014 - January 1, 2024
Creative Advertising University of Palermo (job training) at University of Palermo
January 1, 2009 - January 1, 2013

Qualifications

AI Fundamentals (Google Course) - Coursera certificate
January 1, 2026 - January 1, 2026
Pearson Test of English (General Training)
January 1, 2024 - January 1, 2024
Google Course Certificate - AI Fundamentals (Coursera)
January 1, 2026 - January 1, 2026
General Training (IELTS) - Pearson Professional Test Center
January 1, 2018 - January 1, 2018

Industry Experience

Media & Entertainment, Consumer Goods, Education, Non-Profit Organization, Healthcare, Retail, Financial Services, Professional Services, Energy & Utilities, Travel & Hospitality

Skills

Experience Level