UX/UI Designer with 4 years of experience designing e-commerce websites and platforms. Strong technical understanding, with a focus on creating efficient, user-centered experiences and building effective collaborations with stakeholders and developers. Design lead for a webshop redesign, combining UX research (expert reviews, persona/journey work, user interviews, and data tracking analysis) with wireframing, prototyping, and design system development to improve usability and performance.

Tamara Wefers

UX/UI Designer with 4 years of experience designing e-commerce websites and platforms. Strong technical understanding, with a focus on creating efficient, user-centered experiences and building effective collaborations with stakeholders and developers. Design lead for a webshop redesign, combining UX research (expert reviews, persona/journey work, user interviews, and data tracking analysis) with wireframing, prototyping, and design system development to improve usability and performance.

Available to hire

UX/UI Designer with 4 years of experience designing e-commerce websites and platforms. Strong technical understanding, with a focus on creating efficient, user-centered experiences and building effective collaborations with stakeholders and developers.

Design lead for a webshop redesign, combining UX research (expert reviews, persona/journey work, user interviews, and data tracking analysis) with wireframing, prototyping, and design system development to improve usability and performance.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

German
Fluent
English
Advanced

Work Experience

UX/UI Designer, Inhouse Marketing at Bächli Bergsport AG
October 1, 2021 - October 1, 2025
Collaboration on screen designs, design system and UX/UI process (design thinking, wireframing, prototyping). Conducts UX research including expert reviews, persona journeys, data tracking analysis, and user interviews. Works mainly on the renovero.ch redesign project, partnering closely with developers as design lead for the webshop redesign.
UX/UI Designer at Agencymojo interactive GmbH
March 1, 2021 - September 30, 2021
Supports and contributes to agile design sprints for product increments with iterative UX/UI development. Creates and maintains a design roadmap, style guide, screen designs, and prototypes. Builds and maintains webshop/UI-related assets; monitors user behavior and performance using Hotjar and Google Analytics. Produces design assets (e.g., SVG icons and micro-animations) and creates illustrated/explainer video content (storytelling, storyboarding, production).

Education

Bachelor of Science, Online Media at Hochschule Furtwangen University
October 1, 2016 - March 31, 2020
German education at Theodor-Heuss-Gymnasium
April 1, 2002 - May 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Software & Internet, Media & Entertainment, Education