Joseph Mataika

Owned retail and marketing leadership across Post Fiji. Developed and implemented the annual marketing plan, budget, policies, and Standard Operating Procedures (SOPs) to ensure brand consistency and financial efficiency. Led, mentored, and coached the marketing team to build a high-performance culture aligned with organizational goals. Produced market intelligence by monitoring trends and competitor activity and recommending strategies to mitigate competitive pressure. Managed corporate branding, digital marketing, and public relations including drafting press releases and negotiating MOUs. Supported sales with strategic marketing inputs to drive revenue growth and market expansion. Also handled front-line counter operations and managed cash and stock, while responding to customer/facility queries.

Supported execution of marketing plans to increase brand visibility and customer acquisition. Coordinated promotional activities and maintained marketing collateral. Consistently achieved sales budgets across Post Fiji product ranges. Prospected and qualified new sales leads; scheduled meetings and presentations; delivered product presentations to support company products and long-term customer relationships. Coordinated with other team members and departments to optimize sales efforts. Participated in front-line counter operations including cash management and stock management, and handled customer/facility queries.

Provided dual leadership support for the Retail Strategic Business Unit (SBU) and the Marketing Department, ensuring alignment of sales and brand objectives. Oversaw marketing and retail operations and drove KPIs to achieve sales targets while expanding the customer base. Managed marketing activities and supported operational effectiveness.