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GCC-based Product Designer with 4+ years delivering measurable outcomes across fintech, eCommerce, healthcare, and SaaS—from discovery and research through high-fidelity UI, design systems, and developer handoff. Works autonomously across enterprise teams and early-stage startups, ensuring both usability and business impact.…

Zeena B Raj

Product Designer, UX Designer, UI Designer

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GCC-based Product Designer with 4+ years delivering measurable outcomes across fintech, eCommerce, healthcare, and SaaS—from discovery and research through high-fidelity UI, design systems, and developer handoff. Works autonomously across enterprise teams and early-stage startups, ensuring both usability and business impact.…

Available to hire

GCC-based Product Designer with 4+ years delivering measurable outcomes across fintech, eCommerce, healthcare, and SaaS—from discovery and research through high-fidelity UI, design systems, and developer handoff. Works autonomously across enterprise teams and early-stage startups, ensuring both usability and business impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Product Designer at YOUgotaGift

September 1, 2024 - July 1, 2026

Designed and shipped mobile web and responsive experiences for GCC’s leading digital gifting platform (200K+ users). Reduced support requests by 30% by redesigning cancellation and refund workflows with clear status tracking and guided user actions. Accelerated B2B partner activation by 28% through intuitive API Platform integration and operational workflows that lowered onboarding friction. Cut design-to-dev handoff time by 30% by building and maintaining scalable Figma design systems and reusable component libraries used across 6+ product surfaces. Integrated AI into design workflows using Claude for research synthesis and UX copywriting, and ChatGPT for rapid competitive analysis to speed up iteration cycles.

Product Designer / UX/UI Designer (Freelance)

April 1, 2023 - September 1, 2024

Delivered end-to-end product design for SaaS, eCommerce, and startup platforms. Used AI-assisted workflows (Figma AI, ChatGPT) to accelerate wireframe iteration, generate UX copy, and synthesize usability findings. Designed and shipped 0→1 digital products for B2B and B2C clients—from initial discovery through investor-ready prototypes—covering research, information architecture, interaction design, and high-fidelity UI.

UX/UI Designer (Innovation Incubator Advisory)

February 1, 2022 - April 1, 2023

Led full-cycle product design for SaaS and startup platforms, including redesigning web experiences for the Innovation Incubator Advisory. Improved architecture and visual storytelling, increasing engagement by 25%. Responsible for UX flows, wireframing, UI design, and iteration based on review and testing feedback.