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Steve James is a creative marketing, SEO, and communication specialist who builds and optimizes search strategies for B2B and B2C businesses. He leads SEO campaigns, manages performance marketing, and partners with cross-functional teams to align budgets and roadmaps for measurable growth. He focuses on keyword and backlink strategy, on-page SEO, technical fixes, and content creation across long-form and short-form channels. From website optimization and PPC to email campaigns, webinars, and special event ideation, Steve delivers end-to-end digital marketing execution that improves rankings, traffic, and qualified prospects.…Steve James is a creative marketing, SEO, and communication specialist who builds and optimizes search strategies for B2B and B2C businesses. He leads SEO campaigns, manages performance marketing, and partners with cross-functional teams to align budgets and roadmaps for measurable growth. He focuses on keyword and backlink strategy, on-page SEO, technical fixes, and content creation across long-form and short-form channels. From website optimization and PPC to email campaigns, webinars, and special event ideation, Steve delivers end-to-end digital marketing execution that improves rankings, traffic, and qualified prospects.

Steve James

SEO Expert, Digital Marketer, Marketing Consultant, +5

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Steve James is a creative marketing, SEO, and communication specialist who builds and optimizes search strategies for B2B and B2C businesses. He leads SEO campaigns, manages performance marketing, and partners with cross-functional teams to align budgets and roadmaps for measurable growth. He focuses on keyword and backlink strategy, on-page SEO, technical fixes, and content creation across long-form and short-form channels. From website optimization and PPC to email campaigns, webinars, and special event ideation, Steve delivers end-to-end digital marketing execution that improves rankings, traffic, and qualified prospects.…Steve James is a creative marketing, SEO, and communication specialist who builds and optimizes search strategies for B2B and B2C businesses. He leads SEO campaigns, manages performance marketing, and partners with cross-functional teams to align budgets and roadmaps for measurable growth. He focuses on keyword and backlink strategy, on-page SEO, technical fixes, and content creation across long-form and short-form channels. From website optimization and PPC to email campaigns, webinars, and special event ideation, Steve delivers end-to-end digital marketing execution that improves rankings, traffic, and qualified prospects.

Available to hire

Steve James is a creative marketing, SEO, and communication specialist who builds and optimizes search strategies for B2B and B2C businesses. He leads SEO campaigns, manages performance marketing, and partners with cross-functional teams to align budgets and roadmaps for measurable growth.

He focuses on keyword and backlink strategy, on-page SEO, technical fixes, and content creation across long-form and short-form channels. From website optimization and PPC to email campaigns, webinars, and special event ideation, Steve delivers end-to-end digital marketing execution that improves rankings, traffic, and qualified prospects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

SEO Manager, PLUS Campaigns, Yellow Pages Canada at Yellow Pages Canada

January 1, 2023 - January 1, 2026

Developed and monitored SEO campaigns for 50+ businesses, improving search engine performance. Partnered with cross-functional teams (including Facebook and SEM) to align product roadmap with SEO budgets ranging from $1,000–$3,000 per month. Managed portfolio spend over $1.2M annually. Used keyword research and analytics tools (SEMrush, Google Analytics, Search Console, Keyword Planner) and clickstream data to drive strategy. Developed and executed SEO marketing plans, optimizing content for blogs and website pages.

SEO/Creative & Digital Marketing at Shephard Health Chiropractic

January 1, 2023 - December 31, 2023

Provided SEO services including fixing page errors, updating meta titles and meta descriptions, and managing social media postings. Created and managed email campaigns and wrote marketing copy.

SEO/Creative & Digital Marketing (Multi-site) at AeBeauty Supply

January 1, 2023 - December 31, 2023

Provided SEO services including fixing page errors, updating meta titles and meta descriptions, and managing social media postings. Created and managed email campaigns and wrote supporting marketing content.

SEO Manager (PLUS Campaigns, Yellow Pages Canada) at PLUS Campaigns / Yellow Pages Canada

January 1, 2023 - January 1, 2026

Developed and monitored SEO campaigns for 50+ businesses, improving search performance and rankings. Partnered with cross-functional teams including Facebook and SEM to align SEO budgets (approximately $1,000–$3,000/month) with product roadmaps. Managed an annual portfolio spend exceeding $1.2M. Conducted keyword research using SEMrush, Google Analytics, Search Console, and Keyword Planner, leveraging clickstream and search data to drive strategy. Developed and executed SEO marketing strategies, optimizing content for blogs and website pages.

SEO Manager at Steve James Creative Marketing / PLUS Campaigns / Yellow Pages Canada

January 1, 2023 - January 1, 2026

Developed and monitored SEO campaigns for 50+ businesses, improving search engine performance and supporting ongoing content and website optimization. Worked with cross-functional teams to align SEO budgets (typically $1,000–$3,000/month) and manage an annual portfolio spend of over $1.2M. Used keyword research and analytics tools (SEMrush, Google Analytics, Search Console, Keyword Planner) to guide strategy based on search trends and click-stream data. Built and executed SEO marketing plans and optimized SEO content across blog posts and website pages.

SEO Consultant / SEO Audit at Get Clear Consulting (getclear.ca)

January 1, 2022 - December 31, 2022

Performed SEO audit and error fixing, and created marketing campaign assets and plans.

SEO/SEM Management (Organic + PPC) at Doorman Garage Doors

January 1, 2022 - January 1, 2023

Managed SEO and digital marketing campaigns, including both organic SEO and PPC. Improved search ranking from mid-30 positions to top 10 within about 6 months.

SEO + Content Creation & Management (Short-term project) at Polar Promotions (polarpromo.com)

June 1, 2021 - Present

Delivered SEO services, content creation, and content management. Created and managed social media campaigns for a short-term engagement.

SEO + Content Redesign (Shopify) at Pinch Skincare (pinchskincare.com)

June 1, 2021 - July 31, 2021

Provided SEO and content redesign for the Shopify store.

SEO + Creative Content / Digital Marketing at MegaCashBucks (Taxcash PIF)

January 1, 2021 - December 31, 2022

Created SEO and creative content for a family of six geographic websites. Built and managed social media ad campaigns including display. Delivered results such as doubling first-view prospects and improving Google rankings, along with overall traffic growth across all six sites.

SEO + Creative Content & Social Advertising (Shopify) at Cabinet Reno / cabinetreno.com

January 1, 2020 - January 1, 2021

Re-imagined and added SEO and creative content, including social media advertising plans. Created and managed both social and PPC plans for the site.

SEO Services (multiple client engagements)

January 1, 2018 - January 1, 2024

Examples of SEO/creative marketing work include: Aebeauty Supply (page error fixes, new meta titles/descriptions, social media posting, email campaigns created/managed/written); Shephard Health Chiropractic (page error fixes, new meta titles/descriptions, social media posting, email campaigns created/managed/written); Doormangaragedoors.com (SEO management plus organic and PPC campaigns; improved rankings from mid-30s to top 10 within 6 months); GetClear.ca (SEO audit, error fixing, marketing campaign creation); MegaCashBucks/Taxcash PIF Inc. (SEO and creative content across multiple geographic sites; doubled first-view prospects and improved Google rankings; managed social media/display ads); CabinetTreno.com (SEO and creative re-imagining, social and PPC plans; managed Shopify-related content); Pinch Skincare (Shopify SEO and content redesign); PolarPromo.com (SEO, content creation/management, social media campaigns).

SEO/SEM Management and Growth (Independent / Portfolio)

January 1, 2018 - Present

Managed SEO/SEM for multiple clients, including keyword and backlink research, backlink management, and optimization of existing sites and full web presence creation. Produced online content across long-form (web content, blog posts, proposals, email campaign design and management) and short-form (social media campaigns, influencer marketing). Planned and marketed online special events such as webinars, including commercial ideation and end-to-end creation/management. Oversaw online advertising (PPC and organic) and supported offline special event ideation, creation, and management.

Web Design, Copywriting & Digital/Offline Event Marketing at OCGL (ocgl.net)

January 1, 2018 - December 31, 2018

Designed WordPress website pages and created long-form copy with social media integration. Managed offline events including planning, hosting, and online hosting. Improved Google ranking to page 1 (2018) and produced email campaigns that grew the prospect pool.

SEO/SEM Management and Growth (Freelance / Consulting)

January 1, 2018 - January 1, 2023

Managed SEO and SEM growth for multiple clients, including keyword and backlink research and ongoing management. Optimized existing sites and created and managed complete web presence (web build, construction, and management). Produced and managed AI/GAI-assisted link-harvesting workflows where applicable. Created online content across long-form (web content, blog posts, proposals, email campaign design and management) and short-form (social media campaigns and influencer marketing). Planned and marketed online special events such as webinars and commercial ideation sessions, including ideation, creation, and campaign management. Ran both pay-per-click and organic advertising, and delivered offline special event ideation and marketing support.

SEO & Creative / Digital Marketing (Multi-site, short-term engagements) at Multiple organizations (portfolio projects)

January 1, 2018 - January 1, 2023

Delivered SEO and creative/marketing improvements across multiple websites. Examples include fixing page errors, updating meta titles and descriptions, managing social posting, and creating and managing email campaigns for Aebeauty Supply (2023). Supported Shephard Health with SEO improvements, content and email campaign creation (2023). Managed organic and PPC digital marketing for Doorman Garage Doors and improved rankings (mid-30s to Top 10 in ~6 months). Conducted SEO audit and error fixing for Get Clear Consulting and created marketing campaigns (2022). For Taxcash PIF (Megacashbucks family of sites), produced SEO/creative content and managed social/display ads, doubling first-view prospects and increasing overall traffic across six sites. Re-imagined SEO/creative for Cabinet Reno and created social and PPC plans (2020/21). For Pinch Skin Care and other short-term projects, performed SEO and content redesign and managed social/SEO efforts.

SEO/SEM Management and Growth Specialist at Various clients (portfolio work)

January 1, 2018 - January 1, 2023

Managed SEO and SEM growth for a variety of small business clients. Performed keyword and backlink research, managed SEO initiatives for existing sites, and supported complete web presence creation, construction, and ongoing management. Created and managed online content (long-form and short-form), including blog posts, proposals, email campaign design, social media campaigns, influencer marketing, and online special events (webinars and commercial ideation). Supported marketing campaign creation, online advertising (PPC and organic), and offline special event ideation, creation, and management. (Client examples include Aebeauty Supply, Shephard Health Chiropractic, Doorman Garage Doors, Get Clear Consulting, Taxcash PIF Inc., Polar Promotions/Sportswear, Opus Consulting Group.)