SAYMA FARHEEN

Designed social media and campaign creatives for lifestyle, beauty, and service brands. Collaborated with marketing teams to align creatives with brand strategy. Prepared digital content used for promotions and brand communication, ensuring designs matched brand guidelines and campaign goals.

Designed creative and detailed product pages (PDPs) for e-commerce listings. Focused on making product information visually clear for online shoppers. Supported the team with website content organization and basic competitor research. Created digital and print creatives for international clients across different industries, adapting designs according to brand guidelines and client feedback. Handled multiple design requests while following project timelines.

Created product detail page (PDP) content and associated e-commerce creatives for online listings. Worked on visually clear product information to improve shopper understanding and presentation. Supported team deliverables by organizing web content and conducting basic competitor analysis as needed.