Fashion and jewellery designer with 10 years of experience across export-house design, product development, and independent creative practice. I design trend-led fashion and jewellery collections from concept to production—handling embellishment, print and trim development, and detailed sample/garment finishing for international brand standards. Founder of Sassy Strokes Studio, I create signature fashion-jewellery collections and digital content to tell craft-driven stories across social platforms. I’m now seeking a Senior/Lead Fashion Designer role in Dubai to bring export-quality design expertise and entrepreneurial creative direction to an international fashion house.…

SHIVANGI PRAJAPATI

Fashion and jewellery designer with 10 years of experience across export-house design, product development, and independent creative practice. I design trend-led fashion and jewellery collections from concept to production—handling embellishment, print and trim development, and detailed sample/garment finishing for international brand standards. Founder of Sassy Strokes Studio, I create signature fashion-jewellery collections and digital content to tell craft-driven stories across social platforms. I’m now seeking a Senior/Lead Fashion Designer role in Dubai to bring export-quality design expertise and entrepreneurial creative direction to an international fashion house.…

Available to hire

Fashion and jewellery designer with 10 years of experience across export-house design, product development, and independent creative practice. I design trend-led fashion and jewellery collections from concept to production—handling embellishment, print and trim development, and detailed sample/garment finishing for international brand standards.

Founder of Sassy Strokes Studio, I create signature fashion-jewellery collections and digital content to tell craft-driven stories across social platforms. I’m now seeking a Senior/Lead Fashion Designer role in Dubai to bring export-quality design expertise and entrepreneurial creative direction to an international fashion house.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Founder & Creative Director at Sassy Strokes Studio
January 1, 2023 - Present
Founded an independent fashion and jewellery label built around a tribal-meets-contemporary aesthetic drawing on Rajasthani and Afghan craft traditions. Designed and launched signature collections including Echoes of Craft (jewellery) and Tribal Armor (embellished apparel), using materials such as cowrie shells, ghungroo bells, kundan stones, antique silver, Afghan coins and oxidised medallions. Directed end-to-end creative work: design, product photography planning, styling, naming, and portfolio presentation. Built and managed multi-platform content presence across Instagram, YouTube, Pinterest, and Facebook.
Fashion Designer (Export House — International Apparel Design & Development) at Orient Craft Pvt. Ltd., Delhi
October 1, 2019 - April 30, 2023
Designed apparel ranges for international retail brands including Monsoon, Monsoon Kids, Anthropologie, and Free People. Translated buyer briefs and trend research into commercially viable, production-ready designs while ensuring the design intent was preserved through sampling and bulk production. Managed sample development and detailed garment finishing through collaboration with pattern, sampling, merchandising, and internal teams. Developed prints, embellishments, and trims aligned with seasonal brand aesthetics and cost targets.
Fashion Designer (Assistant Designer → Designer) at Choice Clothing Pvt Ltd
May 1, 2016 - January 1, 2019
Designed apparel for international brands including Anthropologie, Free People, and Lucky Brand. Delivered a 40–45% design selection rate against an industry average of 15–25%. Managed the design process from trend research and concept boards through production handoff, coordinating with export-house workflow requirements to support timely, quality outputs.
Fashion Designer (Export House — International Apparel Design & Development) at Choice Clothing Pvt. Ltd., Gurugram
January 1, 2016 - September 30, 2019
Worked across multiple seasonal collections for international brands including Free People, Anthropologie, Monsoon, and P.K. Berry. Achieved a 40–45% design selection rate versus a 15–25% industry average. Created tech packs, CADs, and detailed design specifications to support accurate sampling and production. Partnered with cross-functional teams for fit, fabric, and embellishment development to meet brand quality standards and delivery timelines.
Fashion Consultant Intern at Puma
November 1, 2015 - December 31, 2015
Assisted with fashion consulting and styling activities as part of a short-term internship.
Design Assistant at Basant Export House
May 1, 2015 - July 31, 2015
Worked on bags and scarves design for export-based fashion projects.
Fashion Designer at Orient Craft
January 1, 2013 - January 1, 2016
Designed for international retail clients including Monsoon and Sainsbury's. Developed seasonal collections with technical drawings and mood boards within an export-house production environment. Collaborated with merchandising and production teams to meet international quality and delivery standards.

Education

B.Sc. Fashion Designing at Amity University, Lucknow Campus
July 1, 2014 - April 1, 2017
Bachelor of Arts at Lucknow University
July 1, 2009 - April 1, 2012

Qualifications

B.Sc fasion designing
July 1, 2014 - March 1, 2017
fashion designing from Amity University
Bachelor in Arts
July 1, 2009 - March 1, 2012
Indian history, Psychology , Political Science from Lucknow University

Industry Experience

Retail, Manufacturing, Media & Entertainment, Consumer Goods