Led the design of a holistic user experience strategy, mapping end-to-end journeys to align user needs with business goals. Translated stakeholder and user insights into experience-driven product decisions, prioritizing usability, accessibility, and engagement. Conducted usability testing with 25+ users to uncover behavioral patterns and friction points, driving a 60% improvement in task completion efficiency. Partnered cross-functionally to ensure smooth handoff from design to development while preserving experience integrity across execution.

UI/UX Design Intern at Aersys Inc.

May 1, 2024 - August 1, 2024

Designed intuitive interfaces focused on user flows, interaction design, and overall experience clarity. Improved dashboard usability by simplifying navigation and structuring information to reduce cognitive load. Collaborated with engineering to ensure designs translated accurately into functional experiences, minimizing friction in the final product. Built high-fidelity prototypes to validate and refine end-to-end user interactions before implementation.

Student Manager at Rutgers Tech Store and Computer Repair

August 1, 2023 - May 1, 2026

Designed and managed end-to-end customer journeys across online and in-store touchpoints, ensuring a seamless and intuitive experience from purchase to fulfillment. Acted as an experience designer, identifying friction points in ordering, pickup, and communication flows, and implemented improvements that enhanced clarity and customer satisfaction. Delivered empathetic, high-quality support across in-person, email, and follow-up interactions. Managed internal teams to streamline service workflows, reducing delays and improving consistency of customer-facing processes. Leveraged customer feedback and operational data to continuously refine service design and improve efficiency while reducing repeat issues.

Design Researcher at Innovation, Design, & Entrepreneurship Academy at Rutgers University

May 1, 2023 - July 1, 2023

Collaborated with a project team through daily stand-ups and maintained regular stakeholder communication via weekly Zoom meetings to ensure alignment on project goals and user needs (Eco Complex). Conducted extensive research, including literature reviews on food waste and relevant Rutgers policies, plus primary research via user interviews and site visits to understand user behaviors, motivations, and experience gaps. Synthesized findings into journey maps, insights, and recommendations that informed experience design decisions. Designed and tested communication interventions, using data to improve how users interact with and respond to information.

Education

B.A. Computer Science at Rutgers, The State University of New Jersey

September 1, 2022 - May 1, 2026

B.A. Information Technology and Informatics (Digital Communications, Information, and Media) + Data Science minor at Rutgers, The State University of New Jersey

September 1, 2022 - May 1, 2026