Available to hire
Marketing and sales leader specialized in growth strategy, lead generation, and conversion optimization across luxury and art/real-estate environments. Adept at building sales funnels, managing CRMs, and improving customer journeys to increase revenue efficiently.
Experience across SEM and paid social (Meta/Instagram/Google), market research, team coordination, and revenue targets. Known for turning first-time customers into recurring buyers and supporting end-to-end commercial and pricing needs.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Spanish; Castilian
Fluent
Italian
Advanced
French
Intermediate
Work Experience
Sales & Office Manager at Sotheby's International Realty
January 1, 2026 - PresentOwns lead generation and qualification; optimizes CRM and the sales funnel. Improves customer journey and conversion rates to support revenue growth. Focuses on data-driven execution to increase overall sales performance while supporting office operations and customer experience.
Sales & Office Manager at Sotheby´s International Realty
January 1, 2026 - PresentLead generation and qualification, optimize the CRM and the sales funnel, and improve customer journey and conversion rates. Support revenue growth through conversion rate optimization and sales funnel optimization, focusing on data-driven performance and efficient resource allocation.
Sales & Office Manager at Sotheby’s International Realty
January 1, 2026 - PresentLead generation & qualification, optimizing CRM and the sales funnel, improving the customer journey and conversion rates, and supporting revenue growth.
Sales & Marketing Manager at Lavinchy Gallery
January 1, 2023 - December 31, 2025Owned marketing and sales strategic planning and supervised multiple projects. Drove lead generation via SEM (Meta, Instagram and Google Ads) and performed market research to identify opportunities and threats. Coordinated and trained marketing, sales, and customer service teams; tracked financial goals and managed budget. Increased first-time customers into recurring buyers using CRM, email marketing, WhatsApp messaging, and related tools. Supported sales, technical and pricing requirements, and handled procurement by negotiating and purchasing art from global providers. Achievements include worldwide promotion and 10%–25% annual sales growth, with 70% of monthly sales coming from new customers.
Marketing Project Manager at Spaco - Retro Chip
January 1, 2022 - December 31, 2022Planned and executed campaigns on social and search platforms (Meta Ads, Google Ads), covering SEM and SEO. Managed client acquisition and retention using landing pages, telemarketing, email marketing, WhatsApp and CRM workflows for lead generation and retargeting. Supervised teams across graphic design, sales and accounting using KPI tracking. Managed Shopify page/web presence. Achievements include extensive market research and a 30% sales increase in the first quarter.
Customer Service & Marketing (Real Estate) at Infiniti Honduras Real Estate
January 1, 2014 - December 31, 2019Delivered customer service, acted as marketing strategist, and supported VIP client acquisition through lead generation. Owned marketing strategic planning for brand positioning and sales revenue growth.
Customer Service & Marketing (VIP Client Acquisition / Real Estate Marketing) at Infiniti Honduras Real Estate
January 1, 2014 - December 31, 2019Handled customer service, served as marketing strategist, and supported VIP client acquisition through lead generation. Developed strategic marketing plans for brand positioning and sales revenue growth.
Partner, Key Account Acquisition at Ideas Corporativas
January 1, 2012 - January 1, 2019Provides marketing consulting for brand positioning and sales revenue growth. Delivers digital marketing services including Facebook and Instagram ads, LinkedIn, email marketing, and video design. Builds and manages major client relationships with reported outcomes including 15 permanent big accounts and 20 seasonal customers. Supports clients in achieving major account expansions (e.g., Coca Cola), leading to demand growth and expansion of product portfolios.
Partner Key Account (Marketing Consulting) / Digital Marketing at Ideas Corporativas
January 1, 2012 - December 31, 2019Provided marketing consulting for brand positioning and revenue growth for key accounts, plus digital marketing services including Facebook/Instagram ads, LinkedIn, email marketing, and video design. Achievements included maintaining 15 permanent big accounts and 20 seasonal customers, and contributing to major client wins such as Coca Cola—driving additional demand and expanding product portfolios.
Partner - Key Account Acquisition at Ideas Corporativas
January 1, 2012 - December 31, 2019Provided marketing consulting focused on strategic brand positioning and revenue growth for key accounts. Delivered digital marketing services including Facebook/Instagram ads, LinkedIn, email marketing, and video design. Achievements include building 15 permanent big accounts and 20 seasonal customers; clients secured major accounts such as Coca Cola and expanded product portfolios due to increased demand driven by the service.
Education
Master en Marketing Digital at Madrid
January 1, 2021 - January 1, 2021Master in Luxury Marketing Management at Madrid
January 1, 2019 - January 1, 2020Master of Business Administration (MBA & Marketing) at Honduras
January 1, 2010 - January 1, 2012Certificate in Art Business at NYU, New York, USA
January 1, 2009 - January 1, 2009BSc in Industrial and Business Administration at Honduras
January 1, 2003 - January 1, 2008Master en Marketing Digital at Madrid
January 1, 2021 - December 31, 2021Master in Luxury Marketing Management at Madrid
January 1, 2019 - December 31, 2020Master of Business Administration (MBA & Marketing) at Honduras
January 1, 2010 - December 31, 2012Certificate in Art Business at NYU, New York, USA
January 11, 2030 - July 16, 2026BSc in Industrial and Business Administration at Honduras
January 1, 2003 - December 31, 2008Master en Marketing Digital at Madrid
January 1, 2021 - January 1, 2021Master in Luxury Marketing Management at Madrid
January 1, 2019 - January 1, 2020Master of Business Administration (MBA & Marketing) at Honduras
January 1, 2010 - January 1, 2012Certificate in Art Business at NYU, New York, USA
January 1, 2009 - January 1, 2009BSc in Industrial and Business Administration at Honduras
January 1, 2003 - January 1, 2008Qualifications
Certificate in Art Business - NYU
January 1, 2009 - July 16, 2026Certificate in Art Business (NYU)
January 11, 2030 - July 16, 2026Certificate in Art Business (NYU)
January 1, 2009 - July 16, 2026Master en Marketing Digital
January 1, 2021 - July 16, 2026Master in Luxury Marketing Management
January 1, 2019 - January 1, 2020MBA & Marketing
January 1, 2010 - January 1, 2012BSc in Industrial and Business Administration
January 1, 2003 - January 1, 2008Industry Experience
Media & Entertainment, Real Estate & Construction, Retail, Professional Services, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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