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Digital marketing, SEO, graphic design, video production, and photography professional—focused on breaking through everyday cynicism with authentic, creative, and innovative communication. I help brands grow by pairing strong visuals with effective marketing strategy. I build and optimize campaigns across paid and organic channels, lead content and creative direction, and produce polished digital and print assets. With a design-first mindset, I translate technical details into compelling storytelling that drives conversions.…Digital marketing, SEO, graphic design, video production, and photography professional—focused on breaking through everyday cynicism with authentic, creative, and innovative communication. I help brands grow by pairing strong visuals with effective marketing strategy. I build and optimize campaigns across paid and organic channels, lead content and creative direction, and produce polished digital and print assets. With a design-first mindset, I translate technical details into compelling storytelling that drives conversions.

William Koerhuis

Digital Marketer, SEO Expert, Graphic Designer, +2

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Digital marketing, SEO, graphic design, video production, and photography professional—focused on breaking through everyday cynicism with authentic, creative, and innovative communication. I help brands grow by pairing strong visuals with effective marketing strategy. I build and optimize campaigns across paid and organic channels, lead content and creative direction, and produce polished digital and print assets. With a design-first mindset, I translate technical details into compelling storytelling that drives conversions.…Digital marketing, SEO, graphic design, video production, and photography professional—focused on breaking through everyday cynicism with authentic, creative, and innovative communication. I help brands grow by pairing strong visuals with effective marketing strategy. I build and optimize campaigns across paid and organic channels, lead content and creative direction, and produce polished digital and print assets. With a design-first mindset, I translate technical details into compelling storytelling that drives conversions.

Available to hire

Digital marketing, SEO, graphic design, video production, and photography professional—focused on breaking through everyday cynicism with authentic, creative, and innovative communication. I help brands grow by pairing strong visuals with effective marketing strategy.

I build and optimize campaigns across paid and organic channels, lead content and creative direction, and produce polished digital and print assets. With a design-first mindset, I translate technical details into compelling storytelling that drives conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Digital Marketing and Creative Specialist at Can yon Rigging

December 1, 2024 - Present

Organized product documentation, translated documents into technical copy, and created a product manual for an international contract bid. Spearheaded the creation of a professional product catalogue by collecting technical specifications, authoring product descriptions, and directing professional-grade photography for a comprehensive sales tool for customers and the internal sales team. Led marketing efforts for canyonrigging.com and rig-itrestraint.com, increasing website traffic from 900 to 2,000 monthly users in one year and improving conversion rate from 0.5% to 1% over the same period. Managed digital and social media campaigns on Meta, Google, TikTok, and LinkedIn; led short-form video content creation; and led creative direction and the establishment/development of print marketing materials. Designed product packaging for Can yon Rigging’s first retail launch in UFA and designed related restraint assets and user-manual flows. Created tracking systems and KPIs for the marketin

Graphic Designer and Marketing Consultant (Freelance and Volunteer Contractor) at Autism For Life Foundation

September 1, 2024 - September 30, 2024

Designed marketing materials for AFLF’s November bottle drive, earning full design credit and establishing a long-term partnership. Led design and marketing for AFLF December art networking and drag show events, building a large marketing package within two weeks to allow sufficient time for advertising. Created a plan for long-term success by building media kit templates to reduce costs and standardize/enable staff training.

Graphic Designer and Marketing Coordinator at Parkinson Association of Alberta

June 1, 2024 - August 31, 2024

Constructed creatives for the organization’s largest fundraising event. Helped raise $400,000 through strategic implementation of community support and event materials.

Graphic Designer and Illustrator (Freelance Contract) at Into the Dungeon Festival

February 1, 2024 - June 30, 2024

Navigated a contract with a community-driven group to develop visually striking and unique apparel designs.

Graphic Designer and Marketing Consultant (Freelance Contract) at Oll Korrekt

August 1, 2023 - December 31, 2024

Constructed the logo, brand style guide, and visual identity while providing training on usage and effective communication to target audiences.

Communications Assistant and Event Supervisor (Freelance Contract) at Scott Young

September 1, 2019 - September 30, 2023

Developed and implemented a positive communications strategy at Mount Royal University while supporting multi-department coordination. Designed a visual-first equipment training system tailored to support team members with English as a Second Language (ESL).