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Bilingual social media and digital operations leader (English & French) with 8+ years of experience driving brand-safe, data-driven content ecosystems across multiple platforms. I lead complex, cross-functional review cycles, build governance workflows, and translate audience/community intelligence into measurable growth. Known for combining agile delivery with structured compliance in regulated environments, optimizing performance using dashboards and sentiment analysis, and leveraging AI tools to streamline content production. I’m experienced in executive reporting, stakeholder alignment, and building community intelligence that improves ROI, engagement, and customer experience.…Bilingual social media and digital operations leader (English & French) with 8+ years of experience driving brand-safe, data-driven content ecosystems across multiple platforms. I lead complex, cross-functional review cycles, build governance workflows, and translate audience/community intelligence into measurable growth. Known for combining agile delivery with structured compliance in regulated environments, optimizing performance using dashboards and sentiment analysis, and leveraging AI tools to streamline content production. I’m experienced in executive reporting, stakeholder alignment, and building community intelligence that improves ROI, engagement, and customer experience.

Sta cy K ouassi

Social Media Manager, Community Manager, Content Producer, +2

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Bilingual social media and digital operations leader (English & French) with 8+ years of experience driving brand-safe, data-driven content ecosystems across multiple platforms. I lead complex, cross-functional review cycles, build governance workflows, and translate audience/community intelligence into measurable growth. Known for combining agile delivery with structured compliance in regulated environments, optimizing performance using dashboards and sentiment analysis, and leveraging AI tools to streamline content production. I’m experienced in executive reporting, stakeholder alignment, and building community intelligence that improves ROI, engagement, and customer experience.…Bilingual social media and digital operations leader (English & French) with 8+ years of experience driving brand-safe, data-driven content ecosystems across multiple platforms. I lead complex, cross-functional review cycles, build governance workflows, and translate audience/community intelligence into measurable growth. Known for combining agile delivery with structured compliance in regulated environments, optimizing performance using dashboards and sentiment analysis, and leveraging AI tools to streamline content production. I’m experienced in executive reporting, stakeholder alignment, and building community intelligence that improves ROI, engagement, and customer experience.

Available to hire

Bilingual social media and digital operations leader (English & French) with 8+ years of experience driving brand-safe, data-driven content ecosystems across multiple platforms. I lead complex, cross-functional review cycles, build governance workflows, and translate audience/community intelligence into measurable growth.

Known for combining agile delivery with structured compliance in regulated environments, optimizing performance using dashboards and sentiment analysis, and leveraging AI tools to streamline content production. I’m experienced in executive reporting, stakeholder alignment, and building community intelligence that improves ROI, engagement, and customer experience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Social Media Operations & Governance / Customer Experience Project Manager at Sta t e Farm

December 1, 2021 - February 1, 2026

Led social media operations and governance, including content review leadership, editorial calendars, serialized campaign development, brand compliance, responsible storytelling, and crisis/rapid response. Drove cross-functional execution and stakeholder alignment across CX, Operations, and Tech teams. Managed analytics and insights using performance dashboards, engagement and sentiment analysis, trend forecasting, KPI development, ROI optimization, and data-to-strategy translation. Improved operational efficiency and reporting automation using tools such as Sprinklr, Sprout Social, Hootsuite, Salesforce, Zendesk, Jira, Asana, Slack, Canva, Adobe Creative Suite, CapCut, and ChatGPT/AI-assisted workflows.

Remote Social Media / Community Manager (Project Manager) at Custom r Experience Project Manager

September 1, 2021 - December 1, 2021

Provided remote leadership for customer experience initiatives, supporting social content operations and community management workflows. Coordinated iterative execution in a regulated environment using hybrid Agile-Waterfall project management practices with sprint-based delivery and compliance-driven milestones. Oversaw backlog prioritization, timeline forecasting, and cross-team visibility, while reducing delivery timelines and strengthening ownership of deliverables.

Social Media Manager / Admin at Dr. White Therapy Group

December 1, 2020 - October 1, 2021

Developed and managed full-scale healthcare-focused social media strategy and content execution. Increased engagement by 25% through strategic content planning and audience targeting. Built and managed content calendars aligned to marketing initiatives. Implemented structured review processes to ensure responsible and accurate healthcare messaging, producing visual and written content across Instagram, Facebook, and short-form video platforms.