Managed CRM operations and maintained accurate records for 500+ client accounts in the HR Tech and campus hiring domain. Conducted B2B product demonstrations for prospective clients and delivered demos to 52 clients within 5 months. Coordinated with internal teams including Recruitment, Operations, HR, and Delivery to support client requirements and account activities. Maintained and tracked the sales funnel pipeline using Excel and CRM tools to monitor lead progress, follow-ups, and conversion status. Handled client communication via email, calls, and meeting coordination, ensuring timely responses and engagement. Tracked pending client actions, deliverables, and follow-up schedules, maintaining documentation and contact/activity updates in CRM systems.

Market Research Intern / Research Executive at AMUL (GCMMF)

May 10, 2025 - July 10, 2025

Executed detailed market research by conducting surveys with 100+ retailers and wholesalers and 50 consumers to analyze consumption trends and capture feedback. Identified 42% loyal Gokul customers, 70% awareness about Amul A2 buffalo milk, and only 35% had purchased it—indicating high awareness but low conversion. Performed comparative analysis of Amul vs competitors (Gokul, Govind) focusing on complaints, profit margins, and product availability. Organized promotional activities such as stall setups and blind sensory evaluations to improve brand awareness and benchmark product quality. Collected and analyzed market data to generate survey-based insights supporting product positioning and strategic decision-making.