Built and managed a travel website using Wix. Conducted keyword research based on search intent and SEO best practices. Wrote and published SEO-optimized travel articles for organic traffic, optimizing title tags, meta descriptions, H1–H3 headings, image alt text, and internal links. Set up and managed Google Search Console (XML sitemap submission and indexing). Monitored performance using Google Search Console and Google Analytics (GA4). Developed a content marketing strategy and editorial calendar for consistent publishing, and created email marketing campaigns/newsletters to engage subscribers. Implemented on-page SEO improvements to enhance user experience and search visibility.

SEO & Digital Marketing Professional, Founder at Roam With Stella

March 1, 2021 - Present

Built and managed a travel website using Wix. Conducted keyword research based on search intent and SEO best practices. Wrote and published SEO-optimized travel articles targeting organic search traffic, optimizing title tags, meta descriptions, headings (H1–H3), image alt text, and internal links. Set up and managed Google Search Console including XML sitemap submission and website indexing, and monitored performance using Google Search Console and GA4. Developed a content marketing strategy and editorial calendar for consistent publishing, created email campaigns/newsletters to engage subscribers, and implemented on-page SEO improvements to enhance both search visibility and user experience through storytelling and audience-focused content.

Education

at Arnyay S te lla L ay Arb utu s C olle ge - D ip lo m a in H osp it a lit y M anagem ent In stit u t S eni In donesia

January 11, 2030 - July 17, 2026

at Universitas of California, Davis

January 11, 2030 - July 17, 2026

at Arn y S te lla L ay Arb utu s C olle ge - D ip lo m a in H osp it a lit y M anagem ent In stit u t S eni In donesia - P hoto gra phy G oogle D ig it a l M ark e tin g & E -c o m merc e P ro fe ssio nal C ertif ic a te G oogle | C ours e ra

January 11, 2030 - July 17, 2026

at University of California, Davis

January 11, 2030 - July 17, 2026