I’m an executive apparel product and design leader with 25+ years of experience creating commercially successful categories across menswear, sportswear, lifestyle, accessories, and home interiors. I connect consumer insights, product strategy, and creative vision to deliver innovative products, strengthen brand positioning, and improve business performance. I lead end-to-end product development—from trend and material direction to global sourcing, costing, quality, and launch—while building high-performing teams and partnering closely with executive leadership, design, and manufacturing stakeholders. I’ve driven growth for businesses exceeding $250M in annual revenue and continue to build mill and factory relationships that accelerate speed-to-market and differentiation.

Christina E. Gerhart

I’m an executive apparel product and design leader with 25+ years of experience creating commercially successful categories across menswear, sportswear, lifestyle, accessories, and home interiors. I connect consumer insights, product strategy, and creative vision to deliver innovative products, strengthen brand positioning, and improve business performance. I lead end-to-end product development—from trend and material direction to global sourcing, costing, quality, and launch—while building high-performing teams and partnering closely with executive leadership, design, and manufacturing stakeholders. I’ve driven growth for businesses exceeding $250M in annual revenue and continue to build mill and factory relationships that accelerate speed-to-market and differentiation.

Available to hire

I’m an executive apparel product and design leader with 25+ years of experience creating commercially successful categories across menswear, sportswear, lifestyle, accessories, and home interiors. I connect consumer insights, product strategy, and creative vision to deliver innovative products, strengthen brand positioning, and improve business performance.

I lead end-to-end product development—from trend and material direction to global sourcing, costing, quality, and launch—while building high-performing teams and partnering closely with executive leadership, design, and manufacturing stakeholders. I’ve driven growth for businesses exceeding $250M in annual revenue and continue to build mill and factory relationships that accelerate speed-to-market and differentiation.

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Work Experience

Product and Fabric Development Executive at The Apparel Group (TAG)
August 1, 2025 - Present
Lead product and material development initiatives supporting apparel and accessories programs for North American and European accounts. Align material innovation with brand identity, customer requirements, and revenue objectives. Identify, vet, and onboard global mill partners to strengthen product differentiation and innovation capability, and influence product direction through textile innovation, emerging materials, and trend intelligence. Provide guidance on fabric performance, costing strategy, and quality standards impacting product viability and margin, serving as the liaison between executive leadership, design teams, and global manufacturing partners.
Independent Product and Textile Consultant at Independent Consulting
January 1, 2025 - August 1, 2025
Advised apparel brands and suppliers on material innovation, sourcing strategy, and product development initiatives. Identified global mill partners aligned with brand positioning, quality requirements, and commercial objectives. Provided strategic expertise in textile selection, supplier vetting, and development planning.
Independent Product and Textile Consultant at Independent
January 1, 2025 - August 1, 2025
Advised apparel brands and suppliers on material innovation, sourcing strategy, and product development initiatives. Identified global mill partners aligned with brand positioning, quality requirements, and commercial objectives. Provided strategic expertise in textile selection, supplier vetting, and development planning.
Independent Product and Textile Consultant
January 1, 2025 - August 1, 2025
Advised apparel brands and suppliers on material innovation, sourcing strategy, and product development. Identified global mill partners aligned with brand positioning, quality requirements, and commercial objectives, and provided expertise in textile selection, supplier vetting, and development planning.
Director, Business, Design, and Product Development at Liberty Mills Limited
April 1, 2023 - January 1, 2025
Directed North American product development, sourcing, and growth strategies supporting major apparel brands. Partnered with brand leadership to align product development strategies with creative direction, brand objectives, and business goals. Identified and onboarded strategic global mill partners supporting innovation and differentiation, strengthening brand relationships through collaborative product innovation and sourcing strategy.
Design Lead, Menswear at JCPenney
June 1, 2013 - November 30, 2022
Led development across multiple menswear categories including woven shirts, knits, fleece, sweaters, denim, and outwear within private brand lifestyle apparel. Directed category strategy, seasonal assortments, and product creation from concept through market launch across diverse consumer lifestyles. Partnered cross-functionally with merchandising, sourcing, technical design, planning, and global manufacturing teams to deliver commercially successful products, driving brand positioning, product strategy, fabric direction, and consumer-focused innovation. Built strategic global vendor and manufacturing partnerships to improve product quality, speed-to-market, and margin, and mentored design talent while advising executive leadership on long-term category and product strategies.

Education

Bachelor of Fine Arts (Fashion Design and Graphic Design) at Savannah College of Art and Design
January 11, 2030 - July 18, 2026
Bachelor of Fine Arts (Fashion Design and Graphic Design) at Savannah College of Art and Design
January 11, 2030 - July 18, 2026
Bachelor of Fine Arts (Fashion Design and Graphic Design) at Savannah College of Art and Design
January 11, 2030 - July 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Consumer Goods, Wholesale & Distribution, Professional Services