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Health care marketing and communications professional with experience translating complex clinical and technical concepts into clear, engaging content, digital experiences, and stakeholder communications.

About

Health care marketing and communications professional with experience translating complex clinical and technical concepts into clear, engaging content, digital experiences, and stakeholder communications. Combines a clinical health care background with expertise in health care technology marketing, content strategy, digital asset development, and cross-functional collaboration.

Skilled in creating educational resources, customer-facing materials, and integrated communications that support product awareness, adoption, and engagement across health care audiences. Experienced leveraging AI-enabled workflows, Canva, Wix, and digital marketing tools to accelerate content creation and deliver scalable marketing solutions.

  • 4 years' experience
  • Joined July 2026

Industry experience

  • Healthcare
  • Life Sciences
  • Professional Services

Work experience· 4 roles

Marketing Consultant · Laro nixNov 2025 – Present · 1 yr 1 mo

Sole marketing lead for a health care technology company, managing development of educational materials, promotional content, digital assets, website content, and stakeholder communications across clinical and enterprise audiences. Develops and executes marketing materials including presentations, digital content, educational resources, conference assets, website updates, and customer-facing communications that support product awareness, adoption, and market visibility. Translates complex clinical and technical concepts into audience-specific messaging for health care professionals, patients, investors, and industry stakeholders. Collaborates with clinical, product, executive, and external stakeholders to align content with business objectives, clinical evidence, product capabilities, and audience needs. Manages end-to-end content workflow (planning, creation, stakeholder review cycles, revisions, approvals, and final delivery). Creates sales enablement materials, product collateral, e

Marketing Consultant · LaronixNov 2025 – Present · 1 yr 1 mo

Lead health care marketing and communications initiatives as the sole marketing lead, managing educational materials, promotional content, digital assets, website content, and stakeholder communications across clinical and enterprise audiences. Develop and execute marketing materials including presentations, digital content, educational resources, conference assets, website updates, and customer-facing communications that support product awareness, adoption, and market visibility. Translate complex clinical and technical concepts into audience-specific messaging for clinicians, patients, investors, and industry stakeholders. Collaborate with clinical, product, executive, and external stakeholders to produce accurate, compelling content aligned with business objectives, clinical evidence, product capabilities, and audience needs. Manage end-to-end content development workflows including planning, creation, reviews, revisions, approvals, and final delivery. Create sales enablement materi

Marketing Associate · North Shore HealthNov 2024 – Nov 2025 · 1 yr 1 mo

Supported health care marketing and communications for new service line launches in a newly acquired territory, contributing to brand awareness, stakeholder engagement, and growth. Developed and executed multichannel marketing campaigns across digital, community, and stakeholder channels, increasing audience reach and contributing to $500K+ in revenue growth over six months. Created educational materials, presentations, digital communications, and marketing collateral for patients, providers, community stakeholders, and business development initiatives. Partnered with clinical and operational teams to translate service and care delivery models into clear, accessible messaging for diverse audiences. Conducted audience research, competitive analysis, and market assessments to inform messaging strategy. Managed HubSpot CRM and PCC systems to monitor campaign performance and audience trends. Developed storytelling content, patient-focused communications, and community outreach materials to

Lead Speech Language Pathologist · Aspirus HealthJan 2022 – Nov 2024 · 2 yrs 11 mos

Education· 5

M.S. · University of Wisconsin-Stevens Point2020 – 2021
B.S. · University of Wisconsin-Eau Claire2017 – 2019
M.S · University of Wisconsin-Stevens Point2030 – 2026
B.S · University of Wisconsin-Eau Claire2030 – 2026

Certifications and awards

Certificate - Google Digital Marketing2020 – 2026

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