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Trilingual (Arabic/English/French) digital marketing professional with 10+ years managing content, campaigns, and audience growth for major Arabic-language news brands. I design SEO-driven digital strategies, run paid and organic social campaigns, and use analytics to guide decisions. I’m also a hands-on copywriter and content creator across Arabic and English, with experience producing video and visual assets (Photoshop/Canva) and leading cross-functional teams to deliver multiple campaigns under tight deadlines.…Trilingual (Arabic/English/French) digital marketing professional with 10+ years managing content, campaigns, and audience growth for major Arabic-language news brands. I design SEO-driven digital strategies, run paid and organic social campaigns, and use analytics to guide decisions. I’m also a hands-on copywriter and content creator across Arabic and English, with experience producing video and visual assets (Photoshop/Canva) and leading cross-functional teams to deliver multiple campaigns under tight deadlines.

MOURAD RAZGALLAH

Content Strategist, Social Media Manager, SEO Expert, +2

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Trilingual (Arabic/English/French) digital marketing professional with 10+ years managing content, campaigns, and audience growth for major Arabic-language news brands. I design SEO-driven digital strategies, run paid and organic social campaigns, and use analytics to guide decisions. I’m also a hands-on copywriter and content creator across Arabic and English, with experience producing video and visual assets (Photoshop/Canva) and leading cross-functional teams to deliver multiple campaigns under tight deadlines.…Trilingual (Arabic/English/French) digital marketing professional with 10+ years managing content, campaigns, and audience growth for major Arabic-language news brands. I design SEO-driven digital strategies, run paid and organic social campaigns, and use analytics to guide decisions. I’m also a hands-on copywriter and content creator across Arabic and English, with experience producing video and visual assets (Photoshop/Canva) and leading cross-functional teams to deliver multiple campaigns under tight deadlines.

Available to hire

Trilingual (Arabic/English/French) digital marketing professional with 10+ years managing content, campaigns, and audience growth for major Arabic-language news brands. I design SEO-driven digital strategies, run paid and organic social campaigns, and use analytics to guide decisions.

I’m also a hands-on copywriter and content creator across Arabic and English, with experience producing video and visual assets (Photoshop/Canva) and leading cross-functional teams to deliver multiple campaigns under tight deadlines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Arabic

Fluent

English

Advanced

French

Advanced

Work Experience

Senior Digital Journalist & Social Media Manager at Al Arabiya TV & Al Hadath TV

May 1, 2019 - Present

Built and executed bilingual (Arabic/English) content and campaign strategies, driving audience interaction growth across platforms. Used Crowdtangle and Google Analytics to identify trending topics and improve engagement and website performance. Designed and launched an SEO-driven content strategy that increased website traffic and social engagement. Conceptualised a video campaign on underreported regional issues, delivering the network’s most-watched segment on record. Directed multimedia training for a 5-person team (video editing and optimisation), increasing social reach and follower growth. Managed coverage of major regional developments across Tunisia, Libya, and Mauritania, coordinating cross-functional teams to meet tight deadlines and providing reporting.

Content Editor & Social Media Producer at Afrigatenews

January 1, 2014 - December 1, 2022

Managed Facebook page strategy and a content calendar, improving engagement through analytics-informed campaigns. Produced and published daily bilingual articles, videos, and graphics while maintaining brand voice and quality standards. Researched and fact-checked regional stories, including remote coverage of the Libyan conflict, supporting the brand’s reputation for credible content. Designed and deployed a mobile-optimised website and a personal portfolio site using basic front-end development skills.