Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Brand and content marketing professional with leadership experience across content strategy, copywriting, digital creatives, and performance marketing. Skilled in building brand themes and branding systems, managing campaigns across Meta, Google, TikTok, YouTube, and running SEO-optimized website content and lead-focused ad copy.…

EMAAN AFROZ

Brand Strategist, Content Strategist, Digital Marketer, +6





Brand and content marketing professional with leadership experience across content strategy, copywriting, digital creatives, and performance marketing. Skilled in building brand themes and branding systems, managing campaigns across Meta, Google, TikTok, YouTube, and running SEO-optimized website content and lead-focused ad copy.…

Available to hire

Brand and content marketing professional with leadership experience across content strategy, copywriting, digital creatives, and performance marketing. Skilled in building brand themes and branding systems, managing campaigns across Meta, Google, TikTok, YouTube, and running SEO-optimized website content and lead-focused ad copy.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Urdu

Advanced

Hindi

Advanced

Panjabi, Punjabi

Advanced

Work Experience

Head of Content and Digital Creatives / Head of Digital Marketing & Advertising (Onsite) at Domeli’ C C osm etic Industry P v t. L td , Dubai and Lahore

December 1, 2024 - Present

Owned end-to-end content and digital creative leadership and handled digital marketing and advertising execution including Meta, Google, TikTok, and YouTube. Managed leads for marketing and operations, social media platforms, branding and brand image, and built branding themes for each niche brand. Produced website content and SEO-optimized content to support brand growth.

Brand Manager | Content & Marketing Manager at Domeli’ CCosmetic Industry Pvt. Ltd

March 1, 2022 - November 30, 2024

Head of Content and Digital Creatives and Head of Digital Marketing & Advertisement. Managed content/copywriting and digital creative strategy, including social media creatives, ad scripts, website content and SEO-optimized web content. Led brand imaging, branding theme ideas, product research and PR/influencer marketing. Oversaw marketing execution across Meta Ads, Google Ads, TikTok Ads, YouTube Ads, and handled operations/meetings covering content and finance. Produced multilingual content (English, Urdu, Punjabi, Hindi) and led platform management and end-to-end digital initiatives to support brand awareness and lead generation.

Brand Manager | Content & Marketing Manager at Domeli’ C C osm etic Industry P v t. L td , Lahore

February 1, 2022 - November 30, 2024

Led content and digital creatives, including copywriting, content writing, content strategy, branding ideas/themes, and web/SEO-optimized content. Managed digital marketing and advertising executions across Meta Ads, Google Ads, TikTok Ads, and YouTube Ads. Oversaw brand managers and operations management, product research, PR and influencer marketing, product-scripted reviews, and skincare/haircare/personal care/beauty product ad scripts. Produced social media image/video ad creatives and generated creative content strategy for cosmetics, skincare, haircare, personal care, and beauty product lines.

Head of Content and Digital Creatives at Domeli’ C C osm etic Industry P v t. L td , Lahore

September 1, 2020 - January 31, 2022

Managed leadership responsibilities in content marketing and digital creative strategy, including brand creation ideas and themes, copy/content writing, and campaign content planning. Oversaw product research, PR/influencer marketing, and created SEO-optimized website content and ad scripts for beauty-related products.

Content & Marketing Manager at Onelin k Imports Limited, Auckland, New Zealand (Remote Part Time)

March 1, 2020 - February 28, 2022

Performed research on internet sources to provide factual statistics for articles/blogs. Managed website content, copy, and SEO-optimized content. Produced engaging posts for company clients’ social media accounts.

Content & Marketing Manager at Jacksphere, Islamabad

March 1, 2020 - February 28, 2022

Conducted extensive internet research to support blog/article factual statistics. Managed website content, copy, and SEO-optimized content. Wrote engaging social media posts for multiple clients and supported client social media accounts across industries, including technology, food, video gaming, and clothing.

Content & Marketing Manager at OnelinK Imports Limited

March 1, 2020 - February 28, 2022

Conducted extensive internet research to support factual blog/article content. Managed website content and SEO-optimized copies, and produced quality content for clients including blogs, articles, website content, and social media posts.

Head of Content and Digital Creatives at Domeli’ CCosmetic Industry Pvt. Ltd (Dubai UAE and Lahore Pakistan)

January 1, 2016 - February 28, 2022

Led digital creatives and content production including website content and SEO-optimized pages, branding and brand theme creation, and production of organic social media content and campaigns. Managed leads for marketing and operations, and supported digital marketing activities across platforms.