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Digital marketing & e-commerce professional with hands-on experience across Brussels, London, and Dubai, combining creative thinking with analytical rigor to turn data into brand growth. Skilled in client acquisition, lead nurturing, social media (WhatsApp/TikTok), Shopify web optimization, and performance advertising (Meta/TikTok/Instagram), with strong project and stakeholder management capabilities. Currently based in Dubai and available immediately.…Digital marketing & e-commerce professional with hands-on experience across Brussels, London, and Dubai, combining creative thinking with analytical rigor to turn data into brand growth. Skilled in client acquisition, lead nurturing, social media (WhatsApp/TikTok), Shopify web optimization, and performance advertising (Meta/TikTok/Instagram), with strong project and stakeholder management capabilities. Currently based in Dubai and available immediately.

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Digital Marketer, Content Creator, Web Designer, +5

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Digital marketing & e-commerce professional with hands-on experience across Brussels, London, and Dubai, combining creative thinking with analytical rigor to turn data into brand growth. Skilled in client acquisition, lead nurturing, social media (WhatsApp/TikTok), Shopify web optimization, and performance advertising (Meta/TikTok/Instagram), with strong project and stakeholder management capabilities. Currently based in Dubai and available immediately.…Digital marketing & e-commerce professional with hands-on experience across Brussels, London, and Dubai, combining creative thinking with analytical rigor to turn data into brand growth. Skilled in client acquisition, lead nurturing, social media (WhatsApp/TikTok), Shopify web optimization, and performance advertising (Meta/TikTok/Instagram), with strong project and stakeholder management capabilities. Currently based in Dubai and available immediately.

Available to hire

Digital marketing & e-commerce professional with hands-on experience across Brussels, London, and Dubai, combining creative thinking with analytical rigor to turn data into brand growth. Skilled in client acquisition, lead nurturing, social media (WhatsApp/TikTok), Shopify web optimization, and performance advertising (Meta/TikTok/Instagram), with strong project and stakeholder management capabilities. Currently based in Dubai and available immediately.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Dutch

Advanced

Work Experience

Client Acquisition Associate — P&P Properties Dubai at P&P Properties

September 20, 2025 - May 1, 2026

Prospected and engaged with HNWIs and investors across DR Congo to drive investment into the UAE property market. Built and maintained a pipeline of international leads, serving as primary point of contact through the client journey. Partnered with overseas real estate companies to expand referral networks and cross-border deal flow. Managed social media presence (WhatsApp, TikTok) and built outreach/email marketing flows to nurture leads and drive engagement.

Client Acquisition Associate — P&P Properties at P&P Properties Dubai

September 1, 2025 - May 31, 2026

Prospected and engaged with HNWIs and investors across DR Congo to drive investment into the UAE property market. Built and maintained a pipeline of international leads and served as primary point of contact throughout the client journey. Partnered with overseas real estate companies to expand referral networks and cross-border deal flow. Managed social media presence (WhatsApp, TikTok) and managed cross-channel email marketing flows to nurture leads and drive engagement.

E-commerce Growth Specialist — Freelancer at Freelance

June 1, 2023 - June 1, 2025

Designed and optimized Shopify websites to improve UX and drive conversions. Collaborated with multiple brands to develop and execute tailored e-commerce growth strategies aligned with business goals. Performed competitor and market research to identify growth opportunities and emerging trends. Managed end-to-end paid advertising campaigns across TikTok, Meta, and Instagram, running A/B tests on creatives/captions/formats and optimizing based on traffic, conversion rate, ROI, and CPA. Drove online sales via strategic promotions and coordinated order logistics and pre/post-sale customer support. Managed luxury holiday home advertising across multiple platforms (Airbnb and other property platforms) and handled client inquiries in coordination with concierge, creating organic Instagram content.

Marketing Consultant — Halm / The Halm Collective at Halm / The Halm Collective

March 1, 2022 - October 1, 2023

Concluded partnership deals with selected brands for inclusion in the concept store. Conducted market research and competitive analysis to tailor brand positioning and strategic planning. Audited existing marketing activities and advised on brand identity, tone of voice, social media trends, and visual consistency across channels. Produced marketing content (project descriptions, taglines, quotes, SEO copy/keywords). Designed full landing page templates (mobile + desktop) on Shopify/Canva and coordinated publishing with web development. Planned and produced social media content templates for future Instagram posts.

Internal Sales Officer — BNP Paribas at BNP PARIBAS

July 1, 2018 - October 1, 2019

Managed and promoted credit and loan advertising initiatives to support sales targets. Conducted cost-benefit analyses to evaluate loan applications and support lending decisions. Performed KYC procedures in line with regulatory and internal compliance standards. Analyzed client risk profiles to assess creditworthiness and mitigate lending risk. Maintained and updated CRM databases for accuracy and full compliance. Built strong relationships with internal stakeholders across departments to ensure timely client onboarding and supported cross-functional coordination to streamline credit approval workflow.

Content Producer / Digital Creator — Ishara Wa Afrika at Ishara Wa Afrika

January 1, 2017 - December 31, 2019

Contributed to brand development for Ishara Wa Afrika, shaping its visual identity and digital presence. Designed and launched a fully functional online store, organizing product categories and optimizing the customer journey. Directed and managed full photoshoots (styling, shot composition, creative direction). Edited and retouched photoshoots to ensure consistent polished visuals across website and social platforms. Produced video content for social media promotion and designed Instagram content layouts to maintain visual consistency. Recorded, edited, and published videos on YouTube for audience engagement and brand promotion.

Content Producer / Digital Creator — Freelancer at Ishara Wa Afrika

January 1, 2017 - January 1, 2019

Contributed to brand development for Ishara Wa Afrika, shaping visual identity and digital presence. Designed and launched a fully functional online store, organizing product categories (clothing, accessories, customisation) to optimize the customer journey. Directed and managed full photoshoots, overseeing styling, shot composition, and creative direction. Edited and retouched photoshoot content for consistent, polished visuals across website and social platforms. Produced and edited video content for social media promotion and maintained Instagram content/post layouts for brand consistency. Recorded, edited, and published YouTube videos to promote the brand and engage the target audience.