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Creative marketing and community management professional with experience leading university organizations, building an audience of 1.5M+ followers, executing digital marketing campaigns, and managing teams and events. Passionate about leadership, entertainment, and creative production. Experienced across Twitch and TikTok—moderating and growing online communities, coordinating collaborators for streamed charity events, and producing original content that helped popularize a creator format. Combines audience-building skills with stakeholder communication and event planning.…Creative marketing and community management professional with experience leading university organizations, building an audience of 1.5M+ followers, executing digital marketing campaigns, and managing teams and events. Passionate about leadership, entertainment, and creative production. Experienced across Twitch and TikTok—moderating and growing online communities, coordinating collaborators for streamed charity events, and producing original content that helped popularize a creator format. Combines audience-building skills with stakeholder communication and event planning.

Alyssa Reese

Community Manager, Content Creator, Social Media Manager, +2

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Creative marketing and community management professional with experience leading university organizations, building an audience of 1.5M+ followers, executing digital marketing campaigns, and managing teams and events. Passionate about leadership, entertainment, and creative production. Experienced across Twitch and TikTok—moderating and growing online communities, coordinating collaborators for streamed charity events, and producing original content that helped popularize a creator format. Combines audience-building skills with stakeholder communication and event planning.…Creative marketing and community management professional with experience leading university organizations, building an audience of 1.5M+ followers, executing digital marketing campaigns, and managing teams and events. Passionate about leadership, entertainment, and creative production. Experienced across Twitch and TikTok—moderating and growing online communities, coordinating collaborators for streamed charity events, and producing original content that helped popularize a creator format. Combines audience-building skills with stakeholder communication and event planning.

Available to hire

Creative marketing and community management professional with experience leading university organizations, building an audience of 1.5M+ followers, executing digital marketing campaigns, and managing teams and events. Passionate about leadership, entertainment, and creative production.

Experienced across Twitch and TikTok—moderating and growing online communities, coordinating collaborators for streamed charity events, and producing original content that helped popularize a creator format. Combines audience-building skills with stakeholder communication and event planning.

Skills

Leadership

Social Media Design

Experience Level

Leadership

Expert

Social Media Design

Expert

Work Experience

President at University Residence Government | Towson University

January 1, 2025 - December 31, 2026

Campaigned and was elected by Towson’s residential student body in 2025. Managed a team to ensure members stayed aligned with Towson’s Residential Life vision and individual responsibilities. Held meetings with university administration to improve the experience for residential students and staff, representing 5,000+ residents.

Vice President at University Residence Government | Towson University

January 1, 2023 - December 31, 2025

Campaigned and was elected by Towson’s residential student body in 2023 and 2024. Facilitated improved election and process workflows for the organization to strengthen operations moving forward. Supported governance and coordinated with members and stakeholders to enhance residential student representation.

Student Engagement Coordinator (Event Planner) at Towson University

January 1, 2022 - December 31, 2023

Designed promotional materials to increase awareness and attendance for student engagement events. Developed event action plans enabling teams to execute campus programs efficiently. Conducted outreach within the university using direct communication and digital advertising to support event participation and engagement.

Streamer (Affiliate) at Twitch

January 1, 2021 - December 31, 2022

Described and executed a streamed “charity” event for Stack Up Call to Arms, using an established Twitch following to raise over half the event goal. Moderated and managed an online community across Discord and Twitch. Coordinated volunteers and collaborators to support livestream events, ensuring smooth execution and strong audience engagement.

Music Promotion Creator (Contracted) at Pusher

January 1, 2018 - December 31, 2022

Contracted directly to promote solo music releases on TikTok. Created promotional content designed to increase discovery and engagement with the artist’s music, using short-form video concepts aligned to the platform’s listening and sharing behavior.

Promotional Content Creator (Contracted) at FiXT (record label)

January 1, 2018 - December 31, 2022

Contracted to promote multiple artists for FiXT by creating TikTok content using artists’ songs. Focused on generating publicity through engaging short-form video posts and leveraging audio trends to increase reach and visibility for the label’s artists.

Content Creator (Founder & Content Creator) at TikTok

January 1, 2018 - December 31, 2022

Founded and produced original short-form content centered on “shadow cosplay,” growing an audience to 1.5M+ followers. Created and refined a repeatable format that was widely adopted across the creator community. Built consistent content output and audience engagement through TikTok storytelling and creative production.