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Graphic Designer specializing in digital design and creative production across retail e-commerce, digital marketing, and print. I design and adapt visual assets for multi-channel campaigns—web, email, advertising, and corporate communications—while keeping everything aligned with brand guidelines and production timelines. I’ve worked extensively on Shopify-based updates (including wireframing and structured design systems), coordinating with marketing, merchandising, UX, and development teams to deliver campaign and product-driven content efficiently. My background also includes print production, trade show graphics, and presentation deck design, with an ongoing visual arts practice that supports my conceptual approach to visual problem-solving.…Graphic Designer specializing in digital design and creative production across retail e-commerce, digital marketing, and print. I design and adapt visual assets for multi-channel campaigns—web, email, advertising, and corporate communications—while keeping everything aligned with brand guidelines and production timelines. I’ve worked extensively on Shopify-based updates (including wireframing and structured design systems), coordinating with marketing, merchandising, UX, and development teams to deliver campaign and product-driven content efficiently. My background also includes print production, trade show graphics, and presentation deck design, with an ongoing visual arts practice that supports my conceptual approach to visual problem-solving.

Iryna Merkulova

Graphic Designer, Web Designer, Brand Designer, +3

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Graphic Designer specializing in digital design and creative production across retail e-commerce, digital marketing, and print. I design and adapt visual assets for multi-channel campaigns—web, email, advertising, and corporate communications—while keeping everything aligned with brand guidelines and production timelines. I’ve worked extensively on Shopify-based updates (including wireframing and structured design systems), coordinating with marketing, merchandising, UX, and development teams to deliver campaign and product-driven content efficiently. My background also includes print production, trade show graphics, and presentation deck design, with an ongoing visual arts practice that supports my conceptual approach to visual problem-solving.…Graphic Designer specializing in digital design and creative production across retail e-commerce, digital marketing, and print. I design and adapt visual assets for multi-channel campaigns—web, email, advertising, and corporate communications—while keeping everything aligned with brand guidelines and production timelines. I’ve worked extensively on Shopify-based updates (including wireframing and structured design systems), coordinating with marketing, merchandising, UX, and development teams to deliver campaign and product-driven content efficiently. My background also includes print production, trade show graphics, and presentation deck design, with an ongoing visual arts practice that supports my conceptual approach to visual problem-solving.

Available to hire

Graphic Designer specializing in digital design and creative production across retail e-commerce, digital marketing, and print. I design and adapt visual assets for multi-channel campaigns—web, email, advertising, and corporate communications—while keeping everything aligned with brand guidelines and production timelines.

I’ve worked extensively on Shopify-based updates (including wireframing and structured design systems), coordinating with marketing, merchandising, UX, and development teams to deliver campaign and product-driven content efficiently. My background also includes print production, trade show graphics, and presentation deck design, with an ongoing visual arts practice that supports my conceptual approach to visual problem-solving.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Digital / E-commerce Graphic Designer at Reitmans Ltd

January 1, 2022 - Present

Produce and update visual assets for e-commerce site components including homepage modules, category pages, landing pages, and seasonal campaign sections. Develop wireframes and page layouts for new features, promotional flows, and site updates. Maintain and update Shopify-based content, coordinating design updates with live site implementation. Adapt campaign visuals across web, email, and promotional placements for seasonal retail cycles while applying brand guidelines across ongoing updates and product-driven content systems. Coordinate asset delivery with marketing, merchandising, UX, and development teams and manage multiple concurrent production timelines.

Graphic Designer (Print & Digital) at Kitco Metals

January 1, 2019 - January 1, 2022

Produced campaign assets across web, email, and digital advertising, including banners, landing pages, and promotional layouts. Designed print materials such as office stationery, posters, internal documents, and branded communication assets. Created presentation decks and trade show graphics for corporate events and external presentations. Developed structured layouts for financial and informational content across digital campaigns and produced multiple design versions for A/B testing and performance review. Worked with the marketing team to align visuals across digital and print outputs and delivered production assets across concurrent project timelines.

Digital / E-commerce Graphic Designer at Reitmans Ltd

January 1, 2015 - January 1, 2019

Interactive / Digital Designer at Mediative (Yellow Pages Group)

January 1, 2013 - January 1, 2015

Produced digital advertising campaigns for clients including Walmart and McDonald’s across display, web, and promotional formats. Created banner sets and campaign variations adapted to multiple sizes and placements, applying brand guidelines across multi-client production work. Coordinated asset delivery with account managers and creative teams, delivering production work across multiple simultaneous campaigns.

Digital / E-commerce Graphic Designer at Reitmans Ltd

January 1, 2010 - January 1, 2013

Graphic & Web Designer at Plan B Design Agency

January 1, 2005 - January 1, 2008

Produced campaign assets for international clients including Lufthansa Airlines, Airmiles, and Shell. Designed promotional materials, layouts, and communication assets within structured brand systems, supporting multi-format campaign deliverables under project deadlines.