Available to hire
I am a creative and results-driven digital marketing professional with 4+ years of experience in social media management, content strategy, and digital advertising. I create engaging visual and written content, manage paid campaigns, and use performance insights to drive growth and engagement.
I bring a strong foundation in graphic design and a proven track record as a Digital Marketing Executive, combining creative direction with analytical thinking and strategic planning to build brand presence and deliver measurable results across digital platforms.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Work Experience
Digital Marketing Executive at Serendib Systems Pvt Ltd
March 1, 2023 - PresentPlanned and executed multi-platform digital marketing campaigns to enhance brand visibility, engagement, and lead generation. Reviewed and approved marketing creatives to ensure brand consistency and alignment with campaign objectives.
Developed and managed content strategies across Facebook, Instagram, TikTok, YouTube, and LinkedIn. Wrote compelling social media copy for organic and paid campaigns, including website and promotional materials. Supervised the graphic design team to deliver high-quality visual content aligned with brand guidelines.
Managed and optimized Meta Ads campaigns with a focus on audience targeting, budget allocation, performance analysis, and conversion optimization. Monitored key metrics including reach, engagement, CTR, CPC, and conversions to improve ROI. Coordinated campaign planning, execution, and reporting with cross-functional teams to drive digital growth.
Junior Graphic Designer at Serendib Systems Pvt Ltd
July 1, 2021 - March 31, 2023Designed high-quality, visually appealing social media graphics for Facebook, Instagram, and other digital platforms. Scheduled and published content using social media management tools to ensure consistent posting and engagement.
Supported the marketing team by translating creative briefs into effective visual communication and maintaining brand consistency across designs while adapting content for specific campaign requirements.
Education
BA Special in Film and Television Studies at University of Kelaniya
January 1, 2019 - January 1, 2020CIM U K Level 7 Professional Qualification in Marketing at Cambridge College of Business and Management
January 1, 2020 - January 1, 2020Diploma in Marketing (SLLIM) / Professional qualification in Marketing at SLIM
January 1, 2020 - January 1, 2020Diploma in IT (International) at ESOFT Metro Campus
January 11, 2030 - July 23, 2026Non-Linear Video Editing & 3D Animation at Vocational Training Centre
January 11, 2030 - July 23, 2026Content Marketing HubSpot Academy course at HubSpot Academy
January 11, 2030 - July 23, 2026Social Media Marketing HubSpot Academy course at HubSpot Academy
January 11, 2030 - July 23, 2026Qualifications
Fundamentals of Digital Marketing (Google Digital Garage)
January 11, 2030 - July 23, 2026Google Ads Search Certification
January 11, 2030 - July 23, 2026Google Skillshop
January 11, 2030 - July 23, 2026Google Ads Display Certification (Google Skillshop)
January 11, 2030 - July 23, 2026Industry Experience
Media & Entertainment, Education, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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