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Hi! I'm Valerie Alicia Putri, a multidisciplinary designer, and most of my work field was in graphic design and social media creative, based in Indonesia with over 3+ years of experience in digital content creation and brand communication. I’m passionate about blending design, storytelling, and AI tools to create engaging and effective content strategies. I’ve used tools like Adobe, Canva, CapCut, and AI to help generate content ideas, captions, and visual directions while also experimenting with Notion to streamline workflows. I enjoy working in fast-paced, collaborative environments, and I’m always eager to test and learn what works through data and creative exploration.…Hi! I'm Valerie Alicia Putri, a multidisciplinary designer, and most of my work field was in graphic design and social media creative, based in Indonesia with over 3+ years of experience in digital content creation and brand communication. I’m passionate about blending design, storytelling, and AI tools to create engaging and effective content strategies. I’ve used tools like Adobe, Canva, CapCut, and AI to help generate content ideas, captions, and visual directions while also experimenting with Notion to streamline workflows. I enjoy working in fast-paced, collaborative environments, and I’m always eager to test and learn what works through data and creative exploration.

Valerie Alicia Putri

Interior Designer, Designer, Brand Designer, +2

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Hi! I'm Valerie Alicia Putri, a multidisciplinary designer, and most of my work field was in graphic design and social media creative, based in Indonesia with over 3+ years of experience in digital content creation and brand communication. I’m passionate about blending design, storytelling, and AI tools to create engaging and effective content strategies. I’ve used tools like Adobe, Canva, CapCut, and AI to help generate content ideas, captions, and visual directions while also experimenting with Notion to streamline workflows. I enjoy working in fast-paced, collaborative environments, and I’m always eager to test and learn what works through data and creative exploration.…Hi! I'm Valerie Alicia Putri, a multidisciplinary designer, and most of my work field was in graphic design and social media creative, based in Indonesia with over 3+ years of experience in digital content creation and brand communication. I’m passionate about blending design, storytelling, and AI tools to create engaging and effective content strategies. I’ve used tools like Adobe, Canva, CapCut, and AI to help generate content ideas, captions, and visual directions while also experimenting with Notion to streamline workflows. I enjoy working in fast-paced, collaborative environments, and I’m always eager to test and learn what works through data and creative exploration.

Available to hire

Hi! I’m Valerie Alicia Putri, a multidisciplinary designer, and most of my work field was in graphic design and social media creative, based in Indonesia with over 3+ years of experience in digital content creation and brand communication. I’m passionate about blending design, storytelling, and AI tools to create engaging and effective content strategies.

I’ve used tools like Adobe, Canva, CapCut, and AI to help generate content ideas, captions, and visual directions while also experimenting with Notion to streamline workflows. I enjoy working in fast-paced, collaborative environments, and I’m always eager to test and learn what works through data and creative exploration.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Branding and Logo Designer (Wavety Studio) at Wavety Studio

July 1, 2024 - Present

Designed and launched Wavety Studio branding and website. Developed logo design, visual identity, and content strategy for interior & architectural firms. Created digital content and maintained consistent visual storytelling across platforms.

Interior Design & Interior Styling (Self-employee) at Wavety.co

July 1, 2024 - Present

Executed interior design for three residential projects under Wavety Living. Partnered with other interior and architectural firms for styling projects and documentation. Also led branding and content support for studio identity development.

Branding and Logo Designer at Wavety Studio (Wavety.co)

July 1, 2024 - Present

Designed and launched the Wavety Studio branding and website. Created logo design, visual identity, and content strategy for interior & architectural firms. Developed digital content and maintained consistent visual storytelling across platforms.

Interior Design & Interior Styling (Self-employed) — Wavety Living at Wavety.co

July 1, 2024 - Present

Executed interior design for three residential projects under Wavety Living. Partnered with other interior/architectural firms for styling projects and documentation. Conducted interior styling and coordination for visual outcomes that align with client needs.

Interior Designer (Custom Furniture & Technical Design) at Inspace studio

February 1, 2023 - July 31, 2024

Designed custom furniture for showroom projects and wardrobe systems for Inspace Showroom at Hasanudin, Bandung. Created 3D visualizations, technical drawings, and design proposals. Conducted site visits, collaborated with vendors, and supported installation work.

Interior Stylist / Content Creation at Inspace studio

February 1, 2023 - July 31, 2024

Styled interior spaces for showroom and client projects, including item curation and furniture arrangement. Coordinated aesthetic direction for product placements and mood setups for photoshoots. Researched and sourced interior decor items aligned with brand identity and client expectations. Led social media content creation and strategy across Instagram, Facebook, and YouTube, including photography and short-form video for campaigns and advertising. Updated the Inspace Studio website with project portfolios and blog content, and wrote articles on interior design trends and brand storytelling.

Interior Designer (Furniture/Technical Design) at Inspace (Hasanudin Bandung showroom projects)

February 1, 2023 - July 1, 2024

Interior Stylist & Content Creation at Inspace studio

February 1, 2023 - July 1, 2024

Styled interior spaces for showroom and client projects, including item curation and furniture arrangement. Coordinated aesthetic direction for product placement and mood setups for photoshoots. Researched and sourced interior decor items aligned with brand identity and client expectations. Led social media content creation and strategy across Instagram, Facebook, and YouTube, producing photography and short-form videos for digital campaigns. Maintained and updated the studio website with project portfolios and blog content.

Interior Designer (Custom Furniture, Wardrobe Systems) — Showroom Projects at Inspace (Inspace Showroom at Hasanudin, Bandung)

February 1, 2023 - July 1, 2024

Designed custom furniture for showroom projects and wardrobe systems for Inspace Showroom at Hasanudin, Bandung. Produced 3D visualizations, technical drawings, and design proposals. Conducted site visits, collaborated with vendors, and supported installation as part of the showroom build process.

Interior Styling & Content Creation (Social Media and Website) at Inspace studio

February 1, 2023 - July 1, 2024

Styled interior spaces for showroom and client projects, including item curation and furniture arrangement. Coordinated aesthetic direction for product placements and mood setups for photoshoots. Researched and sourced interior decor items aligned with brand identity and client expectations. Led social media content creation and strategy across Instagram, Facebook, and YouTube; produced photography and short-form video content. Maintained and updated the studio website with project portfolios and blog content, and wrote posts on interior design trends, spatial styling, and brand storytelling.

E-Internship - Interior Design Intern at HDII Jawa Barat

September 1, 2020 - November 1, 2020

Prepared conceptual and technical presentation boards. Participated in brainstorming, brief interpretation, 3D design, and documentation. Managed a commercial internship project from preliminary design to RAB document. Learned about veneer material in a workshop with Angnga Studio. Improved discipline and workflow under tight timelines and presented the final internship project to the team/mentor client panel.

E-Internship (Interior Design) at HDII Jawa Barat

September 1, 2020 - November 1, 2020

Prepared conceptual and technical presentation boards. Participated in interior design brainstorming, client brief interpretation, 3D design, and documentation. Managed an internship project for a commercial scope from preliminary design to RAB document. Learned more about veneer materials with Angnga Studio and improved discipline and workflow under tight timelines. Presented the final internship project to the client with the team.