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ANA CVEJIĆ — idea boutique — is an international award-winning author working in art, advertising, and accessories/design. Born in Belgrade and trained in Graphic Design, she has built a multidisciplinary career across concept, copywriting, art direction, visual identity, and total design for global brands and cultural institutions. Her work has been recognized at major advertising festivals and independent contests worldwide. She is also known for her Ego Ballerina shoe brand and accessories/design projects, including collaborations and exhibition/publishing achievements. From fashion presentations and poster competitions to packaging, visual merchandising, and interior concepts, Ana’s focus is on simple, smart ideas with sophisticated design.…ANA CVEJIĆ — idea boutique — is an international award-winning author working in art, advertising, and accessories/design. Born in Belgrade and trained in Graphic Design, she has built a multidisciplinary career across concept, copywriting, art direction, visual identity, and total design for global brands and cultural institutions. Her work has been recognized at major advertising festivals and independent contests worldwide. She is also known for her Ego Ballerina shoe brand and accessories/design projects, including collaborations and exhibition/publishing achievements. From fashion presentations and poster competitions to packaging, visual merchandising, and interior concepts, Ana’s focus is on simple, smart ideas with sophisticated design.

Ana Cvejic

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ANA CVEJIĆ — idea boutique — is an international award-winning author working in art, advertising, and accessories/design. Born in Belgrade and trained in Graphic Design, she has built a multidisciplinary career across concept, copywriting, art direction, visual identity, and total design for global brands and cultural institutions. Her work has been recognized at major advertising festivals and independent contests worldwide. She is also known for her Ego Ballerina shoe brand and accessories/design projects, including collaborations and exhibition/publishing achievements. From fashion presentations and poster competitions to packaging, visual merchandising, and interior concepts, Ana’s focus is on simple, smart ideas with sophisticated design.…ANA CVEJIĆ — idea boutique — is an international award-winning author working in art, advertising, and accessories/design. Born in Belgrade and trained in Graphic Design, she has built a multidisciplinary career across concept, copywriting, art direction, visual identity, and total design for global brands and cultural institutions. Her work has been recognized at major advertising festivals and independent contests worldwide. She is also known for her Ego Ballerina shoe brand and accessories/design projects, including collaborations and exhibition/publishing achievements. From fashion presentations and poster competitions to packaging, visual merchandising, and interior concepts, Ana’s focus is on simple, smart ideas with sophisticated design.

Available to hire

ANA CVEJIĆ — idea boutique — is an international award-winning author working in art, advertising, and accessories/design. Born in Belgrade and trained in Graphic Design, she has built a multidisciplinary career across concept, copywriting, art direction, visual identity, and total design for global brands and cultural institutions. Her work has been recognized at major advertising festivals and independent contests worldwide.

She is also known for her Ego Ballerina shoe brand and accessories/design projects, including collaborations and exhibition/publishing achievements. From fashion presentations and poster competitions to packaging, visual merchandising, and interior concepts, Ana’s focus is on simple, smart ideas with sophisticated design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Advertising Illustration

Expert

Presentation Design

Expert

Surface Pattern Design

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Independent multidisciplinary author (idea boutique)

January 1, 2014 - Present

Provides end-to-end creative services for international clients, including creative concept & campaign development, copywriting, art direction, and visual identity/branding. Also designs accessories and fashion shoe collections, and creates visual merchandising/interior/POP-up projects under the Ego Ballerina brand and related collaborations.

Independent multidisciplinary author (idea boutique) at Ana Cvejic -idea boutique-

January 1, 2014 - Present

Independent creator delivering concept, copy, visual identity, and total design for brands and institutions. Selected work includes creative concept & visual identity for Belgrade Fashion Week, branding/logo work for TV and corporate clients, campaigns and packaging proposals, and authorial accessory and retail design projects (e.g., Ego Ballerina brand).

Independent Multidisciplinary Author (idea boutique) at Ana Cvejic — idea boutique

January 1, 2014 - Present

Independent creative author focused on smart ideas and sophisticated design across advertising and design disciplines. Work includes creative concepts, visual identity/branding, total design, copywriting and art direction, and authoring design projects such as fashion shoe collections, accessories, merchandising visuals, packaging proposals, and interior/space visuals for collaborations.

Independent multidisciplinary author (idea boutique) at Ana Cvejic - idea boutique

January 1, 2014 - Present

Works independently across creative concepting, visual identity, total design, advertising design, branding, and accessory/fashion-related design. Develops campaign concepts, logotypes, brand books, packaging proposals, merchandising/visual merchandising elements, exhibitions and pop-up/installation concepts. Collaborates with a broad client list including institutions, banks, media, theaters, and brands, focusing on refined design systems and story-led creative direction.

Copywriter & Art Director at New Moment

January 1, 2004 - January 1, 2014

Joined the New Moment creative team at the invitation of founder Mr. Dragan Sakan. Worked in multidisciplinary roles including Copywriting and Art Direction, developing advertising and brand concepts. During this period her work won multiple international awards at advertising festivals (e.g., EPICA, Golden Drum, Global Awards NY, Central Europe Cristal Awards, Moscow International Ad Festival, Magdalena Festival) and other contests (e.g., Swarovski, Hugo Boss, Cinderthriller/i-D Magazine, Alberto Guardiani).

Copywriter & Art Director at New Moment (New Moment Y&R / creative team led by Dragan Sakan)

January 1, 2004 - January 1, 2014

Creative concepting, copywriting and art direction as part of a multidisciplinary team. During 2004–2014 her work won multiple international advertising awards (e.g., EPICA, Golden Drum, The Global Awards NY, Central Europe Cristal Awards, Moscow International Ad Festival, Magdalena Festival) as well as independent contest recognitions including brand challenges (e.g., Swarovski, Hugo Boss, i-D Magazine / Cinderthriller, Alberto Guardiani). Contributed to campaigns and brand identities for a wide range of clients across media, corporate branding, retail, events and fashion-related design.

Member of Ideas Campus (European school of Ideas) at Ideas Campus (First BelgrAD Festival; New Moment New Ideas Company)

January 1, 2004 - Present

Participated in the European Ideas Campus program as part of the First BelgrAD Festival, organized by New Moment New Ideas Company. Developed idea-driven creative work within a structured training environment related to concept creation and design thinking.

Copywriter & Art Director at New Moment (creative team; founder Mr. Dragan Sakan)

January 1, 2004 - January 1, 2014

Created concepts and executed copy/art direction across advertising campaigns and visual identities. Produced award-winning work for clients in Serbia and internationally, recognized at festivals including EPICA, Golden Drum, The Global Awards (NY), Central Europe Cristal Awards, Moscow International Advertising Festival, and Magdalena Festival. Delivered campaign and design solutions across print, outdoor, press, and other media formats, often combining strategic messaging with distinctive visual language.